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Analyst/Senior Analyst, B2B Digital Marketing (Bangkok Based, relocation provided)

Agoda
Montreal, CAN
Full Time
Mid
1 weeks ago
Data AnalysisSQLPythonRTableauPower BI
Free

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Get to know our team

  • The B2B Digital Marketing team sits within Agoda’s B2B Marketing organization and is responsible for delivering high‑quality, scalable marketing campaigns for our partners across B2B2C channels.
  • We work closely with Commercial, Product, Data, and regional Marketing teams to ensure campaigns are efficiently executed, performance is clearly measured, and partners receive actionable, data‑driven recommendations.
  • Our mission is to balance operational excellence with growth impact — building repeatable, scalable frameworks that allow us to support dozens of partners at once.

Scope of roles

  • Experimentation and optimizing campaign performance: Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines.
  • Modeling: Analyze vast amounts of data generated by experiments, develop predictive models using data science techniques and liaise with product teams on implementation roadmap.
  • Reporting, analysis and insights: Building dashboards to track performance, derive insights, understand growth levers and communicate recommendations via presentations to stakeholders.

What you’ll Need to Succeed

  • Bachelor’s degree or higher from top university in a quantitative subject (computer science, mathematics, engineering business or science)
  • Excellent verbal and written communication skills in English
  • 2+ years experience in data crunching from top tier consulting, investment banking, private equity or strategy/business for a fast growing globaltech company
  • Experience in one or more data analysis packages or databases, eg., SAS, R, SPSS, Python, VBA, SQL and visualization tools, eg. Tableau, Power BI
  • Ability to move fast and be efficient, making decisions on objective evidence rather than subjective gut feel
  • Innate desire to take ownership, make an impact and influence outcomes
  • Excellent organizational skills, attention to detail and ability to work independently
  • Experience in digital marketing or ecommerce (nice to have)
  • Experience with A/B testing and other testing metrics (nice to have)
  • Strong presentation and negotiation skills (nice to have)
  • Skills that foster collaboration and team spirit (nice to have)

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