TD Insurance, Senior Event Planner - Program Lead Qc

Within the Affinity Marketing Group (AMG), our mandate is to profitably grow the Affinity business by strengthening partner relationships, enhancing member engagement, and delivering impactful experiences that support customer acquisition and retention.

Reporting to the Manager, Events & Group Support, the Senior Event Planner- Program Lead Quebec is responsible for the strategic leadership and end-to-end management of a complex portfolio of events and activations, with a primary focus on the Quebec market.

This role oversees the planning and execution of Tier 1, Tier 2, and Tier 3 events, manages significant event investments, and leads cross-functional coordination among business partners, vendors, agencies, and internal stakeholders. The Program Lead is accountable for ensuring consistent delivery of the TD brand experience while driving operational excellence, budget optimization, and measurable business outcomes. Leads Quebec strategy while supporting national initiatives. The role serves as the primary lead for large-scale and high-profile initiatives, developing scalable event strategies, optimizing resource utilization, implementing performance measurement frameworks, and identifying opportunities to improve event effectiveness and return on investment.

University degree in Marketing, Event Management, Business Administration, Communications, or a related field.

Project Management certification is considered an asset.

7+ years of experience in event management, experiential marketing, sponsorship activation, or program management.

Experience managing large-scale events and complex multi-stakeholder initiatives.

Experience managing substantial budgets and vendor partnerships.

Experience developing event strategies and performance measurement frameworks.

Financial services, insurance, affinity marketing, or partner relationship management experience considered an asset.

As part of TD Bank Group, one of Canada's largest financial institutions, at TD Insurance, we care for Canadian families, making it easy to get the best advice, protection, and support in their moments of need, always.

TD Insurance offers a wide range of products, including General Insurance and Life and Health. Everyday, we strive to make every interaction, product and experience remarkably human and refreshingly simple for more than four million customers who count on us.

Our Total Rewards Package Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs. Learn more

Additional Information: We’re delighted that you’re considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we’re committed to providing the support our colleagues need to thrive both at work and at home.

Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.

Colleague Development

If you’re interested in a specific career path or are looking to build certain skills, we want to help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities.

If you’re passionate about helping clients and building deep, lasting relationships, TD offers diverse career paths where you can grow your expertise and make a meaningful impact.

We're committed to your success and foster a respectful workplace where diverse perspectives are valued, everyone has fair opportunities to grow, and you can unlock your full potential to achieve your career goals. Here at TD, we hire and develop the best.

Training & Onboarding We will provide training and onboarding sessions to ensure that you’ve got everything you need to succeed in your new role.

Interview Process We’ll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation Your accessibility is important to us. Please let us know if you’d like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process. We look forward to hearing from you!