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Strategy Executive

The Goat Agency
London Area, QAT
Full Time
Entry
Hybrid
3 weeks ago
Influencer MarketingSocial Media StrategyResearchCreative WritingPresentation SkillsPowerPoint
Free

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Influencer MarketingSocial Media StrategyResearch
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About The Opportunity

  • This role will suit candidates who are creative thinkers, possess strong writing skills, and have the ability to visualise and clearly communicate ideas.
  • It is ideal for those with a genuine interest in beauty, and who are highly engaged with the world of social media and influencers.

Key Responsibilities

  • Developing influencer and social media strategies for our beauty clients
  • Researching and applying insights, data and statistics to support creative concepts and strategic recommendations
  • Brainstorming creative ideas for influencer & social media campaign activations
  • Writing pitch winning presentations, both collaboratively and independently
  • Attending and contributing to internal strategy briefings and brainstorming sessions
  • Participating in client meetings and pitches
  • Reviewing presentations and proposals in detail to identify and correct grammatical, factual, and design errors.
  • Staying informed on the latest developments in social media, including emerging trends, key influencers, platform updates and the wider creative advertising landscape.

Role Requirements

  • Strong interest and knowledge of the influencer space, including emerging trends, niche communities, and key players across social platforms
  • Awareness of how brands engage with audiences through influencer marketing and content strategies
  • Deep understanding of social media platforms (e.g., Instagram, TikTok, YouTube) and their role in influencer marketing.
  • Knowledge of content formats, platform algorithms, and best practices for engaging beauty audiences
  • Strong written and verbal communication skills
  • Ability to communicate and present ideas clearly to clients and other stakeholders
  • An eye for design, or some previous design experience, is beneficial.
  • Any previous experience in a client facing role is advantageous but not essential.
  • Generally tech savvy (Mac OS).
  • Proficient in PowerPoint / Google Slides (essential).
  • Basic experience with Adobe Photoshop (advantageous).
  • Basic proficiency in Excel / Google Sheets (advantageous).

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