Sr. Performance Marketing Executive (E-commerce & Growth)
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Key skills for this role
Role Overview
The Senior Performance Marketing Executive will lead paid-channel campaigns to drive e-commerce sales, customer acquisition, and ROI.
This is a full-time, on-site role in Dubai focused on campaign execution, data-driven optimization, and budget management.
Key Skills for This Role
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Company Description
Digify Digital is a digital marketing agency offering paid media, UI/UX design, digital strategy, and e-commerce marketing services.
The agency partners with clients to drive measurable growth, performance, and brand visibility.
Role Description
The Senior Performance Marketing Executive will lead paid-channel campaigns to drive e-commerce sales, customer acquisition, and ROI.
This is a full-time, on-site role in Dubai focused on campaign execution, data-driven optimization, and budget management.
Core Responsibilities
- Plan and execute digital marketing strategies across paid channels.
- Optimize campaigns based on data insights and manage budgets against performance targets.
- Conduct market and competitor analysis.
- Collaborate with creative and development teams to improve landing pages and user journeys.
- Prepare regular performance reports and recommendations.
- Work with clients and internal stakeholders on campaign goals, metrics, and growth opportunities.
Required Skills
- Market planning and marketing skills for performance strategy design and execution.
- Market research skills for analyzing trends, competitors, and audience behavior.
- Communication and sales skills for presenting insights, collaborating, and supporting revenue growth.
- Performance marketing experience in e-commerce, including paid search, paid social, and remarketing.
- Proficiency with Google Ads, Meta Ads, Google Analytics, and e-commerce tracking tools.
- Analytical ability with ROAS, CPA, CTR, and conversion-rate KPIs.
Qualifications
- Ability to work on-site in Dubai, manage multiple campaigns, and meet deadlines in a fast-paced environment.
- Relevant bachelor’s degree in Marketing, Business, Digital Media, or a related field.
- Prior agency or e-commerce experience is advantageous.
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