Sr. Business Development Manager, Protection, Automation & Grid Digitalization

Role Overview

Business Development and Market Strategy

• Develop and execute a regional growth strategy for Western Canada.
• Identify opportunities with utilities, energy companies, industrial customers, OEMs, EPC contractors, and channel partners.
• Expand market presence for protection, automation, and digital grid solutions.
• Build the business opportunity pipeline and support strategic product positioning and go-to-market planning.
• Analyze market trends, customer requirements, competitive intelligence, and industry investment priorities.
• Represent Siemens at industry conferences, workshops, and executive forums.

Technical Strategy and Pursuits

• Support product homologation and utility qualification initiatives with hands-on technical support.
• Coordinate technical requirements with engineering, R&D, and product management teams.
• Lead customer technical evaluations, solution alignment, product acceptance processes, and standards compliance.
• Lead opportunity qualification, proposal development, and technical-commercial bid strategies.
• Coordinate sales, operations, engineering, finance, and partner teams on project pursuits.

Solution Scope

• Protection and Control.
• Substation Automation and SICAM Substation Automation Systems.
• Grid Digitalization and Digital Substations.
• Power System Communications.
• Industrial Power Distribution and medium-voltage/low-voltage relays.
• SCADA and Automation Systems.
• Cybersecurity and Transmission and Distribution modernization.
• Siemens protection relays and Protection and Control Architectures.

Required Qualifications

• Bachelor’s degree in Electrical Engineering or a related discipline.
• 10+ years of experience in business development, utility sales, protection and automation, energy infrastructure, power systems, or grid modernization.
• Demonstrated success managing strategic utility or industrial accounts.
• Strong technical-commercial acumen and executive-level communication and presentation skills.
• Experience leading complex customer engagements and pursuits.

Preferred Technical Knowledge

• Strong understanding of IEC 61850, DNP3, Modbus, OPC, protection relays, substation communication networks, utility operational environments, and grid modernization architectures.
• Experience with Siemens SIPROTEC, SICAM, SEL, GE, ABB, or MiCOM platforms is considered an asset.

Travel and Work Environment

• The role requires willingness to travel up to 40% within Western Canada.
• Siemens describes a flexible work environment that includes flex hours, telecommuting, and digital workspaces.

Compensation

• Salary is commensurate with experience and ranges from $140,000 CAD to $160,000 CAD, excluding bonus and benefits.

About Siemens Canada