Social Media - Specialist / Dubai

Job Summary

Social Media

• Managing and facilitate in planning, creating, and publish social media content across platforms (Instagram, TikTok, Snapchat and Youtube).
• Manage editorial calendars, ensuring consistency of tone of voice and delivering high-quality captions and stories with a strong visual and editorial sensibility.
• Be a creative storyteller, produce visually engaging content that reflects the spirit of Istituto Marangoni and captures student life, events, projects and more.
• Collaborate with internal teams and students to source and develop content that highlights school life and key initiatives.
• Develop and implement the social media strategy (organic and paid) aligned with Istituto Marangoni Dubai’s brand identity and objectives. Community Management: Monitor daily activity and interactions, ensuring timely community management and engagement.
• Stay up to date with trends in social media, fashion, design, beauty and education to inform creative content ideas.
• Monitoring performance, producing reports and analysing results; identifying emerging trends and development opportunities to optimise activities and maximise the impact of collaborations
• Support with monthly performance reporting, providing insights and recommendations based on data.
• Track digital trends, competitive benchmarks, and best practices within the education and design sectors to inform strategy.

Events

• Support the coordination of school events, talks, and student showcases.
• Assist with event logistics, guest lists/RSVPs, and on-site coordination.
• Capture visual content and stories during events for real-time social media coverage.
• Assist with post-event reporting and content follow-up.

Website

• Support the web editorial plan and assist with updating banners, web pages, news, and relevant content on Istituto Marangoni website.

Minimum Requirements

• Degree in Marketing / Communication and qualification in social media management
• English proficiency (spoken and written)
• Office Suite proficiency; Intermediate knowledge of photo/video editing tools
• Interest for fashion, beauty & design area
• Passionate about social media, storytelling, and content marketing
• Well-organized, proactive, detail-oriented, and able to manage multiple tasks efficiently