Social Media Ads Executive - Media Buyer
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Key skills for this role
About the Role
Legend1st Marketing is looking for a Digital Marketing professional to lead performance campaigns on Meta, TikTok, and Snapchat. The role involves planning and optimizing paid ads, auditing websites, generating creative ideas, and communicating with clients.
Key Skills for This Role
Responsibilities
- Plan, launch, and optimize paid campaigns (Meta, TikTok, Snapchat) to achieve CPL and ROAS goals
- Conduct website and landing page audits for UX/UI, conversion, and SEO improvements
- Provide creative input for ad copy, visuals, and marketing campaigns
- Monitor KPIs (CTR, CPL, CPA, ROI) and produce weekly/monthly reports with insights
- Coordinate with designers, developers, and team members to deliver assets and implement improvements
- Communicate directly with clients: gather requirements, provide updates, and guide with data driven recommendations
- Stay current with industry trends, platform changes, and new tools
Requirements
- Experience in planning and running performance campaigns on Meta, TikTok, Snapchat
- Ability to conduct website and landing page audits for UX/UI, conversion, and SEO improvements
- Creative input for ad copy, visuals, and marketing campaigns
- Experience monitoring KPIs and producing weekly/monthly reports
- Strong client communication and data driven recommendation skills
Full Job Posting
Job Overview
- Looking for a proactive and versatile Digital Marketing professional to join the team.
- Lead in planning and running performance campaigns, auditing websites, generating creative ideas, and acting as main communication bridge with clients.
Key Responsibilities
- Plan, launch, and optimize paid campaigns (Meta, TikTok, Snapchat etc.) to achieve CPL and ROAS goals
- Conduct website and landing page audits for UX/UI, conversion, and SEO improvements
- Provide creative input for ad copy, visuals, and marketing campaigns
- Monitor KPIs (CTR, CPL, CPA, ROI) and produce weekly/monthly reports with insights
- Coordinate with designers, developers, and other team members to deliver assets and implement improvements
- Communicate directly with clients: gather requirements, provide updates, and guide them with data driven recommendations
- Stay current with industry trends, platform changes, and new tools to keep campaigns competitive
Compensation
- Pay: AED 3,000 AED 4,000 per month
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