Senior Sales Manager B2G
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Alef Education is hiring a Marketing Coordinator to design and execute marketing campaigns, manage events, and conduct market research. The ideal candidate has 2-4 years of marketing experience and a bachelor's degree in marketing or related field.
Key Skills for This Role
Responsibilities
- Serve as project manager for marketing events and tradeshows
- Research and identify potential marketing events to promote brand, products, and services
- Coordinate travel, meeting, and event logistics for participants and stakeholders
- Track and report on event ROI based on pipeline, revenue, and other KPIs
- Develop and implement assigned marketing concepts according to strategic objectives
- Collaborate with marketing and product teams to produce creative content
- Compile data and analysis about customer experience and product perception
- Research competitors and capitalize on market activities to improve digital marketability
Requirements
- Bachelor's Degree in Marketing or related discipline
- 2 4 years of experience facilitating marketing initiatives and campaigns
- Experience managing media vendors and contract negotiation
- Understanding of marketing concepts and KPIs for web, social media, paid search, SEO, and email
- Problem solving and ability to drive projects to completion
Full Job Posting
About the Role
- The Marketing Coordinator is responsible for designing, executing and monitoring marketing programs and campaigns to meet strategic organizational and marketing objectives.
- Responsibilities include oversight of marketing strategies, production support of marketing campaigns and events, marketing research, reporting and development of content to drive sales and targeted results.
Key Responsibilities
- Serve as project manager for marketing events and tradeshows.
- Research and identify potential marketing events that will enable Alef Education to promote its brand, products and services in target markets.
- Maintain effective, timely communication with all key stakeholders, with focus on pre and post show follow up.
- Support the negotiation and implementation of event contracts, working closely with the procurement and finance teams.
- Coordinate travel, meeting, and event logistics for all participants and key stakeholders.
- Procure, order, track and manage event inventory and collateral as required.
- Track and report on event ROI based on pipeline, revenue and other KPI as directed by Head of Marketing and Head of BD.
- Oversee event business partners to ensure smooth facilitation of activities and execution of contract scopes and terms.
- Develop and implement assigned marketing concepts according to strategic objectives outlined for campaigns and overall division goals.
- Develop and gain approval for detailed marketing timelines and concepts with support of Head of Marketing.
- Collaborate with marketing and product teams to produce and deliver creative content that maximizes marketing results.
- Monitor performance of marketing activities, recommending adjustment and streamlining of processes.
To Be The Right Fit, You'll Need
- Bachelor's Degree in Marketing or a related discipline.
- 2 4 years of experience facilitating marketing initiatives & campaigns.
- Relevant industry experience in areas of education and/or technology a plus.
- Proven track record of marketing performance across various marketing platforms a plus.
- Experience managing media vendors, including contract negotiation.
- Understanding of marketing concepts and the key performance indicators used to track specific channels including web, social media, paid search, SEO and email.
- Previous marketing research experience a strong advantage.
- Problem solving; ability to drive toward project completion, overcoming obstacles, bottlenecks and other risks as required.
- Relationship Builder; ability to quickly establish credibility, influence and trust with other team members.
- Deadline oriented; ability to articulate priorities and revise plans to meet tight deadlines.
What we offer
- Annual flight allowance.
- Annual performance bonus.
- Education allowance.
- Health and Life insurance.
- Enhanced leave policy.
- A hybrid work model and remote working days to work from anywhere.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Alef Education
Senior International Partnerships Manager
Abu Dhabi, UAE
Responsible for B2G sales strategy, revenue growth, relationship management, and account success, requiring strong business diplomacy and educational technology knowledge.
Support Developer
Abu Dhabi, UAE
Handle level 3 incidents, coordinate with technical teams, implement automation solutions, and communicate platform updates while ensuring high availability and customer focus.
Legal Counsel
Abu Dhabi, UAE
Provide legal support by reviewing and negotiating contracts, advising stakeholders, ensuring compliance, and managing legal risks with strong communication skills.
BI Developer [L1]
Abu Dhabi, UAE
The Business Intelligence Developer will design, develop, and implement data visualizations and dashboards while collaborating with stakeholders and managing the BI team.
Marketing Coordinator
Abu Dhabi, UAE
Alef Education is looking for a Marketing Coordinator to design, execute, and monitor marketing programs and campaigns. The role includes social media marketing, event management, campaign implementation, and market rese
Senior Sales Manager B2G
Abu Dhabi, UAE
The role involves developing sales strategies, managing customer relationships, and driving revenue growth in the education technology sector with strong communication skills.
Lead AI Engineer
Abu Dhabi, UAE
Lead AI Engineer will manage AI Engineering Team, delivering scalable AI features, ensuring engineering excellence, and promoting innovation in educational impact.
Enterprise and Solutions Architect Lead
Abu Dhabi, UAE
Responsible for enterprise architecture, governance, solutions delivery, vendor management, and team leadership, focusing on strategic initiatives and business continuity.
Senior International Partnerships Manager
Abu Dhabi, UAE
Support Developer
Abu Dhabi, UAE
Legal Counsel
Abu Dhabi, UAE
BI Developer [L1]
Abu Dhabi, UAE
Marketing Coordinator
Abu Dhabi, UAE
Senior Sales Manager B2G
Abu Dhabi, UAE
Lead AI Engineer
Abu Dhabi, UAE
Enterprise and Solutions Architect Lead
Abu Dhabi, UAE