Senior Marketing Manager - Obesity
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Key skills for this role
Role Overview
The role leads obesity marketing strategy in the Gulf and is based in Dubai.
The successful candidate will shape brand strategy, build campaigns, and drive commercial results across the region.
Key Skills for This Role
Full Job Posting
Role Overview
The role leads obesity marketing strategy in the Gulf and is based in Dubai.
The successful candidate will shape brand strategy, build campaigns, and drive commercial results across the region.
Key Responsibilities
- Develop and implement the strategic marketing plan for the obesity portfolio.
- Drive strategic and tactical brand plans, including digital-first promotional campaigns.
- Oversee brand management, positioning, and consistent messaging across channels.
- Lead market research and translate consumer and HCP insights into data-driven decisions.
- Manage P&L activities, advertising ROI analysis, and marketing performance metrics.
- Lead, coach, and inspire the marketing team.
- Collaborate with Sales, Medical Affairs, Regulatory, Finance, and external partners.
- Represent marketing in strategic discussions with Gulf, BAMECA, and REM leadership.
Skills and Qualifications
- Bachelor's degree in Pharmaceutical Science, Marketing, Business Administration, or a related field.
- Master's degree is preferred.
- Minimum 8–10 years of marketing experience focused on commercial marketing strategies.
- Proven experience leading marketing teams and developing multi-channel promotional campaigns.
- Strong experience in market research, consumer trend analysis, product management, P&L responsibility, and advertising ROI analysis.
- Excellent leadership, stakeholder management, and communication skills.
- Fluency in written and spoken English and Arabic.
- Pharmaceutical OTC experience is a plus, and regional language skills are advantageous.
Department and Company Context
The role is part of International Operations, which covers 194 countries and serves 35 million patients each day.
The Dubai-based Obesity Business Unit operates within a fast-moving therapy area focused on expanding obesity care.
Workplace
- The position is based in Novo Nordisk's Dubai office.
Development and Benefits
- The company describes opportunities to learn and develop, with benefits designed around employees' careers and life stages.
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