indeed
Senior Manager - Marketing
American Express
Toronto, CAN
Full Time
Manager
Hybrid
1 weeks ago
Digital marketing strategyCampaign managementProject managementMicrosoft ExcelMicrosoft PowerPointPeople leadership
Free
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Digital marketing strategyCampaign managementProject management
About the Role
American Express is hiring a Senior Manager for Proprietary Product and Membership Reward Marketing in Canada. The role involves developing annual marketing plans, leading a team, and coordinating with stakeholders to drive customer engagement and returns.
Key Skills for This Role
Digital marketing strategyCampaign managementProject managementMicrosoft ExcelMicrosoft PowerPointPeople leadership
Responsibilities
- Develop annual plans to deliver Canada ICS customer marketing objectives
- Lead the team executing the marketing plan
- Align and coordinate across ICS stakeholder teams on investment plan, expected outcomes and post campaign performance analysis
- Work in close partnership with product and rewards stakeholders to align on plans
- Develop and execute marketing strategies and measure their effectiveness
Requirements
- University degree in marketing, business or equivalent professional experience
- Experience in execution of digital marketing strategies and digital campaign management
- Experience in project management and marketing delivery in a matrix organization
- Superior communication and influencing skills
- Customer centric mindset with proven ability to craft initiatives appealing to customers and merchants
- Excellent relationship building skills and growth mindset
- People leadership skills
- Proficient in Excel and PowerPoint; adaptable to using emerging AI tools
- Employment eligibility to work with American Express (no visa sponsorship)
Full Job Posting
Role Overview
- Responsible for Proprietary Product and Membership Reward Marketing
- Develop annual plans to deliver Canada ICS customer marketing objectives including marketing/operational excellence, customer relevance, scalable engagement and healthy returns
- Lead the team executing the marketing plan
- Align and coordinate across ICS stakeholder teams on investment plan, expected outcomes and post campaign performance analysis
Qualifications
- University degree in marketing, business and/or professional experience in these domains
- Experience in execution of digital marketing strategies and digital campaign management
- Experience in project management and marketing delivery in a matrix organization
- Superior communication and influencing skills
- Customer centric mindset with proven ability to craft initiatives appealing to customers, merchants and internal business partners
- Excellent relationship building skills and growth mindset with superior attention to detail
- Passion for driving results
- People leadership skills
- Proficient in Excel and PowerPoint; adaptable to using emerging AI tools
Personal Attributes Sought
- Naturally curious mindset
- Seeks opportunities to learn and develop
- Professional, self motivated and driven to succeed
- Integrity & personal accountability
- People Leadership: motivated to attract and develop distinguished talent
- Collaborative and able to work effectively in partnership with different stakeholders
Eligibility
- Employment eligibility to work with American Express is required; company will not pursue visa sponsorship
Benefits
- Competitive base salaries
- Bonus incentives
- Support for financial well being and retirement
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements
- Generous paid parental leave policies
- Free access to global on site wellness centers
- Free and confidential counseling support through Healthy Minds program
- Career development and training opportunities
Equal Opportunity
- Committed to providing an inclusive and accessible work environment
- Equal treatment regardless of age, sex, sexual orientation, gender identity, race, color, ancestry, ethnic or national origin, citizenship, religion, creed, marital status, family status, pregnancy, disability, record of offences, social condition, political beliefs, or other prohibited grounds
Background Verification
- Offer of employment conditioned upon successful completion of background verification check
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