Senior Digital Marketing & Multimedia Content Specialist
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Key skills for this role
Role Overview
COC is seeking a Senior Digital Marketing & Multimedia Content Specialist to manage its digital presence and produce visual content for wood manufacturing, joinery, interior fit-out, and completed project portfolios.
The role covers social media management, digital campaigns, photography, videography, graphic design, video editing, content planning, publishing, community management, and performance reporting.
Key Skills for This Role
Full Job Posting
Role Overview
COC is seeking a Senior Digital Marketing & Multimedia Content Specialist to manage its digital presence and produce visual content for wood manufacturing, joinery, interior fit-out, and completed project portfolios.
The role covers social media management, digital campaigns, photography, videography, graphic design, video editing, content planning, publishing, community management, and performance reporting.
Key Responsibilities
- Develop digital marketing, social media, and multimedia content strategies aligned with business objectives.
- Manage Instagram, LinkedIn, TikTok, Snapchat, YouTube, Facebook, and X accounts.
- Prepare weekly and monthly content calendars for posts, stories, reels, videos, campaigns, and project coverage.
- Capture photographs and videos of products, factory operations, projects, installations, events, and behind-the-scenes activities.
- Plan indoor and outdoor shoots with lighting, composition, audio recording, and shot planning.
- Edit photographs and produce videos, reels, interviews, project presentations, and promotional content.
- Perform colour correction, sound editing, subtitling, transitions, motion graphics, and basic visual effects.
- Design social media posts, stories, carousels, advertisements, thumbnails, banners, and digital marketing materials.
- Write Arabic and English captions, advertising copy, scripts, and promotional content.
- Publish and schedule content, manage community interactions, and coordinate qualified leads with sales.
- Manage paid campaigns through Meta Ads Manager, Google Ads, Snapchat Ads, TikTok Ads, and other platforms.
- Report on campaign performance, conduct competitor analysis, maintain digital assets, and coordinate with internal teams.
Required Qualifications
- Minimum 4–5 years of relevant experience in digital marketing, social media, multimedia content, photography, videography, graphic design, or a related role.
- A strong professional portfolio covering photography, videography, social media designs, reels, promotional videos, and digital campaigns.
- Ability to independently plan, shoot, design, edit, publish, and manage multimedia content.
- Strong proficiency in Adobe Photoshop, Illustrator, Premiere Pro, and After Effects.
- Experience with Canva, CapCut, DaVinci Resolve, or similar design and video-editing tools.
- Knowledge of professional cameras, lenses, lighting equipment, microphones, gimbals, and production techniques.
- Experience managing social media accounts and preparing content calendars.
- Experience with Meta Business Suite, Meta Ads Manager, Google Ads, GA4, and reporting tools.
- Understanding of branding, visual composition, storytelling, audience targeting, and social media trends.
- Ability to write and review professional content in Arabic and English.
- Willingness to work on-site and travel to factories, project sites, events, and photography locations.
Preferred Qualifications
- Bachelor’s degree in Marketing, Digital Media, Mass Communication, Graphic Design, Photography, or a related field.
- Experience in wood manufacturing, furniture, joinery, interior design, construction, real estate, or luxury products.
- Experience producing content for the Saudi Arabian market.
- Experience with motion graphics, animation, voice-over production, or drone photography.
- Knowledge of SEO, Google Search Console, email marketing, and CRM systems.
- Valid Saudi driving licence.
Application Requirements
- Applicants must submit an updated CV, a relevant portfolio or work link, examples of managed social media accounts, and campaign or performance report examples where available.
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