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Senior Digital Marketing Manager (Performance Marketing)

SecureVisa Group
Dubai, UAE
Full Time
Senior
Onsite
Today
Performance MarketingGoogle AdsMeta AdsLinkedIn AdsMicrosoft AdsYouTube Ads
Free

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Role Overview

  • We're hiring a Senior Digital Marketing Manager (Performance Marketing) to lead global performance marketing initiatives across multiple platforms.
  • This is a hands on role covering strategy, execution, optimization, analytics, and campaign scaling.

Key Responsibilities

  • Plan, execute, and optimize campaigns across Meta, Google Ads, LinkedIn Ads, Microsoft Ads, and YouTube Ads.
  • Build high performing B2B lead generation campaigns.
  • Manage advertising budgets to maximize ROI and ROAS.
  • Conduct audience research, retargeting, lookalike audiences, and A/B testing.
  • Implement tracking using GA4, GTM, Meta Pixel, LinkedIn Insight Tag, and Conversion APIs.
  • Monitor KPIs including CPL, CPA, CTR, Conversion Rate, ROAS, CAC, and Revenue.
  • Collaborate with designers, developers, and sales teams.
  • Build dashboards using Looker Studio.
  • Optimize landing pages and identify new growth opportunities.

Required Experience

  • 5+ years in Performance Marketing.
  • Proven experience with Meta, Google, LinkedIn, Microsoft, and YouTube Ads.
  • Strong understanding of SEO, SEM, PPC, remarketing, and conversion optimization.
  • Hands on experience with Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Search Console, Looker Studio, Meta Pixel, LinkedIn Insight Tag.
  • Experience with CRM and marketing automation platforms.
  • Strong analytical, reporting, and budget management skills.
  • Excellent English communication.
  • Proven success generating qualified B2B leads.

Preferred Certifications

  • Google Ads & GA4
  • Google Marketing Platform
  • Meta
  • LinkedIn Marketing Labs
  • Microsoft Advertising
  • HubSpot (Preferred)
  • Semrush (Preferred)

Bonus Experience

  • Experience in Cybersecurity, Compliance, FinTech, AI, Blockchain/Web3, Virtual Assets, Corporate Services, or Enterprise B2B Technology is highly desirable.

What We're Looking For

  • Results driven mindset
  • Strong analytical and problem solving skills
  • Excellent attention to detail
  • Ability to manage multiple campaigns
  • Self motivated and eager to learn

Why Join Us?

  • Work on global campaigns across cybersecurity, AI, fintech, compliance, and virtual assets, using cutting edge technologies while making a measurable impact on business growth.

To Apply

  • Send your CV to talent@securevisanow.com or talents@itsecnow.com
  • Include portfolio, campaign examples, performance metrics (ROAS, CPL, CPA, Lead Volume, etc.), and relevant certifications.

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