Senior Developer - Marketing Cloud & Agentforce Engineer

Responsibilities

• Agentforce & AI Solution Engineering
• Design, build, and deploy Agentforce agents, Topics, and Actions tailored for marketing automation and customer engagement workflows.
• Configure Prompt Builder and integrate LLM-assisted decisioning into customer journeys and dynamic messaging.
• Connect Agentforce with Salesforce Data Cloud and external APIs to supply real-time context and ground AI actions safely.
• Establish guardrails, testing protocols, and compliance standards for AI-generated interactions.
• Data Architecture & System Integrations
• Design relational data schemas, Data Extensions, and customer profiles to support real-time AI decisioning and segmentation.
• Build REST/SOAP API integrations, microservices, and webhooks connecting SFMC with internal backends, CDPs, and enterprise systems.
• Write intermediate-to-advanced SQL queries (JOIN, GROUP BY, string/math functions) for data transformations in Automation Studio and Data Cloud.
• Development & Technical Execution
• Build dynamic, personalized logic using AMPscript, Server-Side JavaScript (SSJS), and frontend technologies (HTML, CSS, JavaScript).
• Develop custom CloudPages, interactive forms, and API-triggered entry sources in Journey Builder.
• Troubleshoot complex data flows, API failures, and agent execution paths using root-cause analysis.
• Agentforce & AI Solution Engineering - Design, build, and deploy Agentforce agents, Topics, and Actions tailored for marketing automation and customer engagement workflows. - Configure Prompt Builder and integrate LLM-assisted decisioning into customer journeys and dynamic messaging. - Connect Agentforce with Salesforce Data Cloud and external APIs to supply real-time context and ground AI actions safely. - Establish guardrails, testing protocols, and compliance standards for AI-generated interactions. Data Architecture & System Integrations - Design relational data schemas, Data Extensions, and customer profiles to support real-time AI decisioning and segmentation. - Build REST/SOAP API integrations, microservices, and webhooks connecting SFMC with internal backends, CDPs, and enterprise systems. - Write intermediate-to-advanced SQL queries (JOIN, GROUP BY, string/math functions) for data transformations in Automation Studio and Data Cloud. Development & Technical Execution - Build dynamic, personalized logic using AMPscript, Server-Side JavaScript (SSJS), and frontend technologies (HTML, CSS, JavaScript). - Develop custom CloudPages, interactive forms, and API-triggered entry sources in Journey Builder. - Troubleshoot complex data flows, API failures, and agent execution paths using root-cause analysis.