Senior Content Strategist

Responsibilities

• Define and drive the overall content strategy and information architecture for the CLS platform, including the new Google Skills experience
• Develop scalable content frameworks and establish the official Voice & Tone Guide for the product
• Lead and execute core, high-impact content initiatives around Accessibility, ensuring all product content meets WCAG standards and supports screen readers and other assistive technologies
• Own all UX copy for the CLS platform to eliminate friction and unblock product velocity for design and engineering teams
• Serve as the content expert to mitigate reputational risk in AI features by ensuring user-facing content aligns with Google's AI Principles
• Help drive alignment around the definition and measurement of UX quality, including user comprehension
• Lead content-driven experiments such as A/B testing to demonstrate measurable ROI on content choices
• Lead planning and prioritization efforts with cross-functional stakeholders and UX peers to define high-impact opportunities and operational efficiencies

Requirements

• 5-9 years of overall experience in the industry
• Bachelor's degree or equivalent practical experience
• 6-8 years of experience in UX writing, content design, or technical writing in an applied product setting, including at least 3 years leading content strategy projects
• Experience in UX-focused product writing and shaping content for multi-disciplinary projects
• Experience collaborating with and influencing stakeholders across Product Management, Data, Engineering, and Marketing teams to ensure alignment between in-platform and external messaging
• Experience in creating and executing content for complex technical products at scale
• Portfolio, website, or other relevant link showcasing your work included in your resume

Nice to have