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Senior Channel Field Marketing Manager, META

Horizon3.ai
Dubai, UAE
Full-time
Mid-Senior
Onsite
Discovered 5 days ago
B2B technology marketingCybersecurity marketingField marketingChannel and partner marketingDemand generationPipeline growth
Free

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B2B technology marketingCybersecurity marketingField marketing
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About Horizon3.ai

Horizon3.ai is a remote cybersecurity company focused on helping organizations find, fix, and verify exploitable attack vectors.

Its NodeZero platform provides autonomous penetration testing and assessment operations across internal, external, cloud, and hybrid cloud environments.

Role Overview

The Senior Channel Field Marketing Manager will lead integrated marketing execution across META, covering the Middle East, Turkey, and Africa.

This manager-level role combines field marketing, channel partner marketing, demand generation, executive engagement, and regional go-to-market execution.

The role supports Enterprise and Commercial Sales representatives.

Key Responsibilities

  • Own the integrated META marketing plan aligned with EMEA revenue priorities and sales targets.
  • Prioritize investment in the UAE and scale programs across Saudi Arabia, Africa, and other territories.
  • Translate corporate campaigns into localized programs that drive pipeline and partner engagement.
  • Develop events, webinars, direct mailers, roundtables, digital, social, and ABM programs.
  • Support sales teams with campaign strategy, market insights, and program execution.
  • Build partner marketing plans with resellers, distributors, MSSPs, alliances, and channel partners.
  • Direct MDF and co-marketing investment toward measurable pipeline outcomes.
  • Launch partner-led demand generation, enablement, and joint market initiatives.
  • Manage lead flow, nurture alignment, conversion optimization, and sales follow-up.
  • Monitor campaign performance and optimize ROI, conversion, and pipeline metrics.
  • Prepare quarterly business reviews and leadership performance updates.
  • Share best practices across EMEA and contribute to scalable regional programs.

Required Experience

  • 6+ years in B2B technology marketing, ideally within cybersecurity.
  • Experience marketing to the UAE and broader META region.
  • Strong field marketing, channel or partner marketing, and demand generation experience.
  • Proven success supporting revenue teams and delivering measurable pipeline growth.
  • Experience with VARs, distributors, alliances, and service providers.
  • Strong commercial acumen and ability to prioritize by market opportunity.
  • Comfort operating in matrixed, fast-growth environments.
  • Excellent executive communication and stakeholder management skills.
  • Experience using SDFC, Asana, Reachdesk, G-Suite, Zoom Info, and ON24.
  • Fluent in English and Arabic.

Preferred Experience

  • Understanding of cybersecurity categories such as cloud security, endpoint, identity, SOC, threat intelligence, zero trust, or managed security.
  • Experience with ABM strategy and enterprise account engagement.

Benefits and Culture

  • Full-time roles are eligible for an equity package in the form of stock options.
  • The company promotes an inclusive, collaborative, innovative, and growth-oriented culture.

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