Senior Agency Account Executive, Exchange Platforms
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Responsibilities
- Understand, build, and manage relationships with key decision makers and budget holders across the advertising buyer landscape, at executive and operational levels.
- Develop sales strategies to capture new demand from media teams across a variety of groups including Programmatic, Investment, Planning and Strategy.
- Work to secure, conduct and win client prospect meetings and manage agreements from initiation to close.
- Analyze market trends and client needs to create and pitch unique/customized media plans to high profile programmatic and digital media buyers.
- Influence programmatic agreement setup decisions and establish a preferred relationship with each account.
- - Understand, build, and manage relationships with key decision makers and budget holders across the advertising buyer landscape, at executive and operational levels. - Develop sales strategies to capture new demand from media teams across a variety of groups including Programmatic, Investment, Planning and Strategy. - Work to secure, conduct and win client prospect meetings and manage agreements from initiation to close. - Analyze market trends and client needs to create and pitch unique/customized media plans to high profile programmatic and digital media buyers. - Influence programmatic agreement setup decisions and establish a preferred relationship with each account.
Minimum qualifications:
Bachelor's degree or equivalent practical experience.
7 years of experience at an advertising agency, sell-side platform (SSP), or demand-side platform (DSP) directly managing digital media or programmatic relationships.
Experience working with C-level executives and cross-functionally across all levels of management.
Experience meeting/exceeding business goals in a media sales environment.
Preferred qualifications:
Master's degree or other advanced degree.
Experience managing brand relationships and driving brand spend.
Experience with Connected TV.
Experience with direct information operations (IO) media buys.
Excellent communication and influencing skills.
Qualifications
- Minimum qualifications: - Bachelor's degree or equivalent practical experience. - 7 years of experience at an advertising agency, sell-side platform (SSP), or demand-side platform (DSP) directly managing digital media or programmatic relationships. - Experience working with C-level executives and cross-functionally across all levels of management. - Experience meeting/exceeding business goals in a media sales environment. Preferred qualifications: - Master's degree or other advanced degree. - Experience managing brand relationships and driving brand spend. - Experience with Connected TV. - Experience with direct information operations (IO) media buys. - Excellent communication and influencing skills.
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