Sales Representative (Commission)

Essential Duties & Responsibilities

• The Sales Representative is a field-based sales role that focuses on selling, servicing, developing and growing the GLWAS portfolio of products within established customer accounts. This role provides a phenomenal introduction into both sales and the adult beverage industry with one of the strongest portfolios around - coupled with a winning team culture. Great Lakes Wine & Spirits takes pride within and provides upward mobility into possible on-premise, independent, management roles based upon performance.
• Sales Representatives will be responsible for their 'Master Routes' to back-stock shelves, sell programs, straighten and beautify the department, and write the order for upcoming delivery days. This position also requires the employee to merchandise orders for shelving and displaying on delivery days. As a Representative, you will also be responsible for growing total territory volume and revenue while achieving other growth objectives for the company. Other duties include but not limited to:
• Achieve monthly objectives on priority brands, specified programs and qualitative initiatives
• Generate positive business relationships with decision makers in assigned accounts
• Execute assigned headquarters programs from our major customers
• Present prepared, professional, persuasive, fact-based, personalized sales presentations
• Develop and maintain good product knowledge on relative GLWAS products
• Attend weekly and monthly team meetings to discuss objectives, progress, and outstanding issues
• Demonstrate initiative to grow overall spirits, beverage, and category knowledge
• Demonstrate competency of account 'Standards of Performance' through account conditions
• Maintain product so that it is clean, rotated, and saleable
• Post retail pricing in a timely manner, while ensuring accuracy
• Ensure point-of-sale is accurate, relevant, up-to-date, and advantageously placed
• Consistently services accounts as outlined on Master Route
• Utilizes surveys, control book, planners, and tracking forms as instructed to execute priorities
• Communicates proactively with customers and management