Sales Executive - Bars

In this role you’ll support the UK Head of Sales in managing incoming event and booking enquiries for BrewDog bars across our Central England sites.

You’ll be part of an experienced sales team working with other Sales Executives to successfully convert incoming enquiries through building rapport with each guest to understand their requirements, creating bespoke packages and proposals and upselling. You will also be tasked with collecting payments and pre orders on time, as well as identifying any special requirements and clearly marking these on every booking.

The role will also include the organisation of large upcoming events in BrewDog bars across Central England, through completing detailed handovers and liaising with kitchen and front of house teams where required. To ensure that only the most appropriate bookings are confirmed for each individual venue, you will also be responsible for creating and maintaining a venue database full of detailed information about all of the bar's capacities and capabilities.

There is a proactive element to the UK Sales Executive position, which will include reaching out to previous large events and upselling to auto confirmed bookings, amongst other tasks for specific bars. This role will ideally be based in Manchester.

Qualifications:

GCSEs or equivalent, ideally with further education in hospitality, events, or sales.

Experience:

Experience in sales, event coordination, or a related role within the hospitality industry.

Proven track record in achieving sales targets and managing event logistics.

Health & Safety Knowledge:

Understanding of health and safety regulations related to events, including capacity management and fire safety.

Specific Training:

Sales & Customer Service:

Training in sales techniques, customer relationship management, and upselling.

Event Planning & Execution:

Event planning and logistics training, including managing timelines and troubleshooting on the day.

Health & Safety Compliance:

Risk assessment training and understanding of fire safety and capacity regulations.

Sales & Business Development:

Proven success in driving sales and securing new event bookings.

 Event Coordination:

Experience in organizing and managing events, ensuring seamless execution and client satisfaction.

 Customer Service:

Skilled in building relationships with clients and delivering a high-quality guest experience.

 Budget Management:

Experience in managing budgets, tracking expenses, and reporting on financial performance.

 Marketing & Promotion:

Familiarity with event marketing strategies and promotion through digital and in-venue channels.

Sales & Marketing Principles:

Knowledge of sales techniques, customer acquisition, and lead generation.

Event Planning & Hospitality Standards:

Understanding of best practices in event management and guest service.

Financial Management:

Competence in budgeting, pricing, and cost control for events.

Awareness of health and safety regulations specific to events and capacity management.

Sales & Negotiation:

Ability to close sales and effectively negotiate contracts.

Event Planning:

Strong organizational skills to plan and execute events from start to finish.

Communication:

Excellent verbal and written communication, essential for client relations and internal coordination.

Problem-Solving:

Skilled at addressing and resolving issues promptly, particularly under pressure during events.

Adaptability:

Flexible in handling changes and adjusting plans based on client or venue needs.

Proactive Sales Mindset:

Driven to identify and pursue sales opportunities and exceed targets.

 Attention to Detail:

Ensures all event details are accurate and meet client expectations.

 Client-Focused:

Commitment to understanding and delivering on client needs for a memorable experience.

 Resilient & Calm Under Pressure:

Maintains composure and focus during busy or challenging event situations.

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