pinpoint
Retail Media Specialist
Bob's Red Mill
Remote, USA
Full-time
Entry
Remote
USD 62000-70000 yearly
Discovered 1 weeks ago
Free
Job Fit Check
Base Career helps you apply smarter for this job.
?%
Ready to ScanFull Job Posting
Key Responsibilities
- Owns the execution and optimization of assigned retail media search and display campaigns in alignment with business goals and brand strategy for key accounts.
- Monitors campaign budgets, pacing and performance to ensure efficiency and effectiveness; recommend adjustments to reach KPIs for assigned retail media.
- Works with Retail Media Strategist to analyze results and prepare reporting on assigned retailer search campaigns.
- Applies analytical and technical skills to support on-site and off-site display advertising campaigns.
- Assists in defining target audiences by interpreting brand and sales data, learning to segment customer groups, and applies targeting criteria across digital platforms.
- Monitors and optimize alignment with program objectives.
- Works with Retail Marketing Team, Brand Design, Digital Marketing Strategist, Sales and Agency partners to coordinate creative assets for retail marketing campaigns including digital and in-store media to ensure best in class omnichannel experience for consumers.
- Collaborates with sales team, brokers and internal team to develop knowledge of key retailer business situations, product performance and tactics to support retailer initiatives.
- Contributes to team processes to execute retail marketing campaigns in-store and online to support seasonal campaigns and innovation launches.
- Complies with all company policies and procedures and operates all equipment in a safe and food-safe manner.
- Complies with Bob’s Red Mill food safety policies and procedures including adherence to FDA regulations, Safe Quality Food (SQF) Standards, and Good Manufacturing Practices (GMPs).
- Responsible for reporting food safety and quality concerns to Supervisors and/or Department Manager.
- Performs other duties and tasks as assigned.
- None.
- This position reports to the Shopper Marketing Manager.
Skills, Knowledge and Expertise
- Working knowledge of CPG marketing, sales and retail processes and best practices.
- Familiarity with retail media platforms such as Criteo, KPM, Walmart Connect, and Instacart.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Bob's Red Mill
Machine Operator - Night
Milwaukie, USA
Discovered TodayFull-time
Machine Operator - Day Shift
Milwaukie, USA
Discovered TodayFull-time
Miller I - 12 Hr. Day Shift
Milwaukie, USA
Discovered 1 weeks agoFull-time
Order Selector I - Swing
Milwaukie, USA
Discovered 1 weeks agoFull-time
Machine Operator I - Night Shift
Milwaukie, USA
Discovered 1 weeks agoFull-time
Machine Operator I - Day Shift
Milwaukie, USA
Discovered 1 weeks agoFull-time
Miller - 12 Hr. Night
Milwaukie, USA
Discovered 1 weeks agoFull-time
Miller I - Night
Milwaukie, USA
Discovered 1 weeks agoFull-time