Remarketing Analyst

The Remarketing Analyst plays a key role in evaluating lead generation, prospect engagement, and sales performance to drive business growth. This position is responsible for delivering in-depth reporting, analytics, and actionable insights that support data-driven decision making, optimize lead generation strategies, and provide the team with the tools needed to achieve business objectives.

The starting salary for this role is $60K; commensurate with experience.

Generate consistent daily, weekly, and monthly reporting to assist the Operations, Marketing, and Finance departments in making key decisions to boost sales and efficiencies.

Automate and maintain reporting current and new structure

Collaborate with Project Managers and relevant parties responsible for retail expansion to guarantee notable and accurate online presence for all new locations.

Evaluate changes in leads and sales as well as implement new ideas or solutions to increase growth

Communicate with the Ecommerce Manager to monitor advertising spend against the assigned per vehicle cost.

Manage the Used Vehicle Listings (CarGurus, Autotrader, Cars.com, etc.) day to day partnerships and efficiencies and analyze then implement new product offerings with positive ROI.

Identify and examine geographic regional trends to support in remarketing initiatives.

1-2 years of experience managing and analyzing data to provide insights, identify trends, and support strategic decision-making.

Bachelor's degree in Business, Finance, Computer Science, Analytics, or a related field.

Demonstrated understanding of lead generation, sales performance, and customer acquisition metrics.