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Product Marketing Manager - SaaS - Data Management / Salesforce
Yaz Associates GmbH
Dubai, UAE
Full Time
Senior
4 weeks ago
Product MarketingSalesforceData ManagementObservabilityETLBackup Solutions
Free
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Product MarketingSalesforceData Management
About the Role
A data lifecycle management platform company seeks a Product Marketing Manager to own strategic and tactical marketing for Salesforce data solutions. You will conduct market analysis, define value propositions, lead product lifecycle management, and execute GTM plans.
Key Skills for This Role
Product MarketingSalesforceData ManagementObservabilityETLBackup Solutions
Responsibilities
- Conduct rigorous market and competitor analysis; provide actionable intelligence to the business unit
- Define and communicate the value proposition, target markets, customer personas, and competitive differentiation for Salesforce products
- Identify growth opportunities in established and emerging Salesforce markets (Agentic AI, lead assignments, etc.)
- Lead product definition in collaboration with founders, BU and Sales, ensuring alignment to market needs
- Own product roadmap input, feature prioritization, pricing strategies, and end of life plans
- Define and drive availability of the Product Support Package, including technical documentation, marcom collateral, NPI plan
- Build product launch plans and manage cross functional execution (sales, applications engineering, operations)
- Create marketing collateral—presentations, datasheets, white papers, and case studies
- Define and track KPIs for product launches, adoption rates, and revenue performance
Requirements
- MBA degree or equivalent experience in related area
- 8+ years of product marketing experience
- Strong expertise in Observability, ETL, Backup solutions and their competitive landscape
- Strong understanding of IT technical infrastructure
- 3 5+ years of Salesforce product marketing experience a plus
- Experience with startups/scale ups
- USA national or Green Card holder (as per employer requirement)
Full Job Posting
Company Overview
- My client has a unique Data Lifecycle Management Platform/Observability solution for Salesforce data.
- Won 2025 Data Breakthrough Award for Data Management Solution of 2025.
- In production at American Express, Home Depot, 3M, ATT, Amazon, Nokia, Comcast, Dell, Mercedes Benz and more.
Key Responsibilities
- Conduct rigorous market and competitor analysis; provide actionable intelligence.
- Define and communicate value proposition, target markets, customer personas, and competitive differentiation for Salesforce products.
- Identify growth opportunities in established and emerging Salesforce markets.
- Lead product definition in collaboration with founders, BU and Sales.
- Own product roadmap input, feature prioritization, pricing strategies, and end of life plans.
- Define and drive availability of the Product Support Package.
- Build product launch plans and manage cross functional execution.
- Create marketing collateral—presentations, datasheets, white papers, and case studies.
- Define and track KPIs for product launches, adoption rates, and revenue performance.
Qualifications
- MBA degree or equivalent experience in related area.
- 8+ years of product marketing experience.
- Strong expertise in Observability, ETL, Backup solutions and their competitive landscape.
- Strong understanding of IT technical infrastructure.
- 3 5+ years of Salesforce product marketing experience a plus.
- Experience with startups/scale ups.
Application Notes
- Please send your CV to yaz@yaz associates.com.
- Only USA national or Green Card holders will be considered.
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