Product Marketing Manager
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Key skills for this role
About the Role
Manage analyst relations, conduct competitor research, and support marketing teams with insights; requires analytical skills and a Bachelor's degree in Business or Marketing.
Key Skills for This Role
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Overview
- What you'll be doing:
- Manage day-to-day analyst relations activities, coordinating briefings, data submissions, and follow-ups for key industry reports and evaluations.
- Support the creation and maintenance of competitive materials, including battle cards, feature/function comparison sheets, objection-handling guides, and prospect-facing decks.
- Conduct ongoing competitor research to identify trends, threats, and opportunities.
- Collaborate with Sales, Marketing, and Partner Management to ensure competitive insights are effectively used in customer-facing conversations and campaigns.
- Update and maintain internal knowledge hubs, dashboards, and reports to increase the visibility and adoption of competitive and market intelligence.
- Partner with Product Marketing and Strategy teams to ensure competitive insights inform product positioning, roadmap prioritization, and go-to-market messaging.
- Assist in developing and running internal enablement sessions to keep customer-facing teams up to date on competitive positioning.
- What you'll get:
- A hybrid working model 3 days from the office, 2 days from home
- Up to 8 weeks of work from anywhere per year
- A global and customized team onboarding program (rated 9.1/10 by previous new hires)
- The chance to work in a dynamic and growing international team with lots of autonomy
- What you'll bring:
- A Bachelor s degree in Business, Marketing, or a related field.
- 2 4 years of experience in a market or competitive intelligence role, preferably within B2B software or SaaS.
- Strong analytical and research skills, with the ability to translate data and trends into clear insights.
- Excellent written and verbal communication skills, capable of conveying intelligence findings to both technical and non-technical audiences.
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