naukri
Performance Marketing Manager (PPC)
QSWD - FZCO
Dubai, UAE
Senior
1 months ago
Digital Advertising ManagerMarketing Manager PPCConversion Rate OptimizationA/B TestingGrowth Marketing Manager PPCBudget Management
Free
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Digital Advertising ManagerMarketing Manager PPCConversion Rate Optimization
About the Role
Execute Google Ads and Meta Ads campaigns, manage budgets, analyze performance, and optimize for regulated industries with strong PPC experience.
Key Skills for This Role
Digital Advertising ManagerMarketing Manager PPCConversion Rate OptimizationA/B TestingGrowth Marketing Manager PPCBudget Management
Full Job Posting
Overview
- Own day-to-day execution of
Google Ads
- (Search, Shopping, PMax) across our brands.
- Manage
Meta Ads
- campaigns end-to-end — creative briefing, audience structure, testing, scaling
- Run
Reddit Ads
- campaigns we are scaling across all four brands (campaign structure already mapped, you'll execute and iterate)
- Navigate
- regulated-industry ad policy
- — our pharma accounts run "Eligible (Limited)" by design with full certification; you'll need to understand what's allowed and what isn't
- Build search term and negative keyword workflows, audience signals for PMax, and Shopping feed optimisation
- Produce weekly performance reports the founder can actually read — spend, CPA, ROAS, LTV-aware decisions
- Coordinate with the dev team on tracking (gtag, S2S, server-side via Cloudflare Workers) and with affiliates (Katalys, Pion)
- Spot waste fast and reallocate budget across brands and channels
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