Performance Marketer (Meta)

#LI-CG1

#LI-CG1

• Support the end-to-end setup and execution of paid media campaigns, primarily on Meta, with exposure to Google Search, TikTok, and other paid channels as required
• Assist in the ongoing management and optimisation of paid media activity across business-as-usual campaigns and product launches
• Support the planning, execution, and documentation of performance tests (A/B testing, creative testing, audience testing) to drive continuous improvement
• Work closely with the Performance Content team to contribute to a clear test–measure–learn feedback loop
• Assist with performance reporting, pulling insights and learnings to share with the wider team
• Stay up to date with industry best practices, platform updates, and new features across paid media platforms
• Previous experience in a paid media or Performance Marketing role
• Hands-on experience managing and optimising campaigns in Meta Ads Manager
• Experience with Google Search Ads (exposure to TikTok Ads Manager is a plus)
• Understanding of ecommerce performance metrics (including ROAS, CPA, CTR, CPM, and AOV)
• Experience supporting or managing paid media campaigns
• Strong attention to detail with the ability to prioritise effectively
• Clear communication skills, with a collaborative, team-first mindset
• Data-driven and analytical, with curiosity for testing, experimentation, and optimisation
• Ability to adapt quickly to change
• Understands the importance of creative in driving campaign performance, with an eagerness to learn and apply paid social creative best practices