Partner Marketing Manager
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Responsibilities
- Partner Relationship & Communication Management
- Serve as a primary point of contact for select partners, managing marketing communications and facilitating collaborative alignment.
- Schedule, structure, and lead regular partner marketing synchronization meetings, including aligned cross-functional forums, to track deliverables and project timelines.
- Act as an internal liaison to ensure regional teams and cross-functional stakeholders are fully briefed on partner marketing updates and asset availability.
- Co-Marketing Campaign Execution
- Coordinate co-marketing plans and campaigns alongside external partners, driving alignment on shared business objectives.
- Manage campaign timelines and work-back schedules, systematically identifying and mitigating risks to ensure on-time delivery.
- Track and report on campaign results, leveraging data to provide actionable optimization recommendations to both internal teams and external partners.
- Asset Management & Reviews
- Oversee the end-to-end lifecycle of marketing assets, toolkits, and collateral, based on Google’s marketing guidelines.
- Develop, maintain, and distribute partner marketing playbooks, operational guidelines, and messaging frameworks to streamline partner activation.
- Build sales enablement materials and promotional toolkits to support both internal and external field teams.
- Facilitate creative and brand review processes for co-marketing materials, ensuring compliance with brand guidelines and partner legal requirements.
Qualifications
- Minimum Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- 4+ years of experience in partner marketing, channel marketing, and go-to-market execution.
- Proven experience managing external partner relationships, agency structures, or cross-functional stakeholders.
- Preferred Qualifications
- Exceptional project management skills, with a demonstrated ability to manage complex, multi-stakeholder workstreams under tight timelines.
- Experience developing structured marketing documentation, including playbooks, governance guidelines, and training frameworks.
- Strong written and verbal communication skills, comfortable presenting to both internal leaders and external corporate partners.
- Experience working within fast-paced technology or hardware ecosystems.
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