Network Manager, Marketing
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- Collaborates with facility leadership, corporate marketing teams, and approved vendors to develop and execute annual marketing plans.
- Monitors and manages online reputation by responding to patient reviews and ratings to maintain a positive public image.
- Supports colleagues in enhancing marketability efforts and creating seamless consumer-to-patient pathways.
- Acts as a facility media contact and spokesperson when appropriate, representing the facility professionally.
- Executes internal and external communications initiatives using an integrated communications framework, including earned and owned media.
- Fosters valuable community relations and partnerships in support of the facility's growth and reputation.
- Maintains the facility website to ensure it provides current, compliant, and consumer-friendly information.
- Tracks and reports on return on investment (ROI) and key performance indicators (KPIs) for marketing projects.
- Communicates marketing strategies clearly and effectively to stakeholders.
- Performs other duties as assigned.
- Maintains regular and reliable attendance.
- Complies with all policies and standards.
- Supervision and Staff Management
- Provides leadership, mentorship and professional development opportunities for departmental staff.
- Schedules employees to ensure effective use of resources. Consults with Director on staffing issues.
- Conducts performance evaluations, sets goals and provides feedback to staff on their performance and development.
- Strategic Planning and Financial Oversight
- Develops and manages departmental budget ensuring cost effective operations while maintaining high quality service.
- Monitors expenditures, ensuring cost-effective delivery of services.
- Evaluates and implements new technologies to enhance operational efficiency.
- Develops and implements departmental policies and procedures and protocols to optimize quality and overall efficiencies.
- Quality Assurance and Regulatory Compliance
- Ensures compliance with all relevant regulatory bodies. May oversee the accreditation process with relevant agencies ensuring that services meet or exceed industry standards.
- Participates in audits, inspections and accreditation processes as applicable.
- Follows established quality control practices to ensure accuracy, consistency and safety.
- Collaboration and Communication
- Works closely with leadership teams to coordinate and improve service delivery.
- Stays up-to-date with industry advancements, new technologies, and regulatory changes.
- Staff Responsibilities
- May work in a staff role, when required. Ensures that duties and responsibilities are fulfilled while meeting all competencies established for that job.
- Bachelor's Degree in relevant field required or
- Four (4) plus years of direct experience in lieu of a Bachelor's degree required
- Master's Degree preferred
- 2-4 years of experience in closely related field with Bachelor's degree required
- 2-4 years of previous leadership experience preferred
- Strong leadership, organizational, and communication skills.
- Ability to collaborate with interdisciplinary teams and manage cross-functional relationships.
- Foster a positive work environment that promotes teamwork, professionalism, and continuous improvement.
- Communicate effectively with leadership, team members, and stakeholders.
- Ability to work effectively with others, delegate responsibilities, and independently manage tasks while meeting established deadlines.
- Problem-solving and critical thinking skills.
- In depth knowledge of industry best practices and regulatory compliance (if applicable).
- Strong organizational and time management skills.
- Proficiency with Google and Microsoft platforms, healthcare software systems, and data analysis tools.
About Merit Health
Operator of general acute care hospitals and outpatient facilities.
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