greenhouse
Media Strategy Manager, Retail
SALT XC
Remote, USA
Full-time
Mid · 3+ years experience
Remote
Discovered 1 weeks ago
Walmart ConnectWalmart Ad CenterScintillaMetaTikTokAmazon
Free
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Walmart ConnectWalmart Ad CenterScintilla
Key Skills for This Role
Walmart ConnectWalmart Ad CenterScintillaMetaTikTokAmazon
Full Job Posting
Key Responsibilities
- Oversee the planning, execution, and reporting of retail media campaigns across a variety of networks, primarily within Walmart Connect
- Plan for annual, quarterly and campaign-specific initiatives, as directed by client’s priorities throughout the year
- Ensuring day to day success of both managed service and self service campaigns, including on time delivery, correct placements/audiences and client-directed KPIs are met
- Establish and maintain strong client relationships by deeply understanding their challenges, objectives, and long-term vision
- Collaborate closely across the C&C Media team to shape tactical campaign plans and ensure seamless execution of self service campaigns
- Serve as a point of contact for clients & vendors ensuring all communications and deliverables align with client needs and expectations
- Contribute to agency success as a leader within media team, providing strategic input and operational guidance to be used across all clients
- Compile data, write insights and deliver key reports to clients, including pacing, performance and quarterly strategic reviews
- Provide strategic insights and actionable recommendations to clients, leveraging data from campaign performance
- Supports projects by managing timelines, developing project plans, and working collaboratively across C&C teams to meet deadlines
- Prepare and compile agendas and materials for internal, client and vendor meetings
- Updates and manages internal and partner facing communications to share progress and challenges in a timely and succinct way
- Create measurement plans, aligning client goals to media KPIs that can be tracked throughout campaign duration, and after a campaign has ended
Requirements
- 3-5+ years of experience in retail media planning or strategy, performance marketing, or media buying
- Proven experience leading multiple clients or a portfolio of accounts in a media agency environment
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