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Media Planning & Buying Manager
FAYY Health
Dubai, UAE
Temporary, Parttime, Contract
Manager
Onsite
AED 6,708/month / month
3 weeks ago
Meta Ads ManagerGoogle AdsGA4Looker StudioExcel/Google SheetsMedia Buying
Free
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About the Role
FAYY Health seeks a results-driven Media Buyer to own paid acquisition strategy across digital channels in Dubai. The role involves planning, executing, and optimizing campaigns for patient acquisition and provider sign-ups.
Key Skills for This Role
Meta Ads ManagerGoogle AdsGA4Looker StudioExcel/Google SheetsMedia Buying
Responsibilities
- Plan, negotiate, and activate media placements across paid social, search, display, and programmatic channels
- Manage and optimise campaign budgets to consistently hit CPL, ROAS, and CPA targets
- Collaborate with creative and content teams to test ad formats, messaging, and audience segments
- Analyse performance data daily and deliver clear weekly and monthly reporting to stakeholders
- Build and maintain relationships with media vendors and platform partners
- Work closely with the growth and product teams to align paid campaigns with marketplace goals
Requirements
- 2–4 years of hands on media buying experience in a digital agency or in house growth team
- Deep hands on experience with Meta Ads Manager and Google Ads
- Strong analytical mindset comfortable in GA4, Looker Studio, or similar BI tools
- Experience designing and interpreting A/B tests and incrementality experiments
- Excellent communication skills and ability to present performance insights clearly to non technical stakeholders
- Familiarity with the UAE or MENA digital landscape is highly valued
Full Job Posting
About FAYY Health
- FAYY Health is a leading healthcare connecting patients across the UAE with top tier providers, clinics, and wellness services all in one seamless platform.
- We're on a mission to make quality healthcare accessible, transparent, and easy to navigate.
About the Role
- We're looking for a results driven Media Buyer to take ownership of our paid acquisition strategy across digital channels.
- You'll plan, execute, and optimise campaigns that drive patient acquisition and provider sign ups managing budgets with precision and turning data into decisions.
- This is a high impact role sitting at the intersection of growth, data, and brand.
What You'll Do
- Plan, negotiate, and activate media placements across paid social, search, display, and programmatic channels.
- Manage and optimise campaign budgets to consistently hit CPL, ROAS, and CPA targets.
- Collaborate with creative and content teams to test ad formats, messaging, and audience segments.
- Analyse performance data daily and deliver clear weekly and monthly reporting to stakeholders.
- Build and maintain relationships with media vendors and platform partners.
- Work closely with the growth and product teams to align paid campaigns with marketplace goals.
What You Bring
- 2–4 years of hands on media buying experience in a digital agency or in house growth team.
- Deep hands on experience with Meta Ads Manager and Google Ads; DSP or programmatic experience is a plus.
- Strong analytical mindset comfortable in GA4, Looker Studio, or similar BI tools.
- Experience designing and interpreting A/B tests and incrementality experiments.
- Excellent communication skills and ability to present performance insights clearly to non technical stakeholders.
- Familiarity with the UAE or MENA digital landscape is highly valued.
Tools & Platforms
- Required: Meta Ads Manager · Google Ads · GA4 · Looker Studio · Excel / Google Sheets.
- Nice to have: DV360 · The Trade Desk · TikTok Ads · Snapchat Ads · Appsflyer / Adjust.
Nice to Have
- Experience in health tech, marketplace, or regulated industries.
- Knowledge of programmatic buying (DSPs, PMPs, open exchange).
- Arabic language skills.
- Experience with affiliate or influencer media buying.
Pay
- Pay: AED6,708.90 AED33,288.15 per month.
Work Location
- Work Location: In person.
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