linkedin
Media Buyer (Direct Response) & Creative Strategist - Two DTC Brands
MC Compound Digital Ltd
Dubai, UAE
Full Time
Mid
2 weeks ago
Paid AcquisitionMeta AdsTikTok AdsAppLovinPinterest AdsCreative Strategy
Free
Job Fit Check
Base Career helps you apply smarter for this job.
?%
Ready to ScanKey skills for this role
Paid AcquisitionMeta AdsTikTok Ads
About the Role
MC Compound Digital Ltd seeks a Media Buyer & Creative Strategist to drive paid acquisition for a supplement e-commerce brand and a self-improvement app. The role involves competitor research, creative direction, paid buying across Meta, TikTok, and AppLovin, and funnel optimization.
Key Skills for This Role
Paid AcquisitionMeta AdsTikTok AdsAppLovinPinterest AdsCreative Strategy
Responsibilities
- Conduct competitor and creative research to develop testable angles and unique mechanisms
- Direct creative direction: hooks, scripts, UGC briefs, high volume of tests
- Run paid buying across Meta, TikTok, AppLovin, Pinterest with clear kill rules and clean structure
- Optimize funnels/CRO: landing pages, quiz funnels, offer tests
- Set up and grow extras: new ad accounts and pages, influencer outreach, affiliate ideas
Requirements
- Experience in DTC or app growth with profitable ROAS on lean budgets
- Direct response marketing experience, not agency polish
- Fluent in quiz and advertorial funnels
- Comfortable with CPA/CAC, margin, and LTV (or hungry to learn fast)
- Ability to produce image/static creative is a bonus
Full Job Posting
Role Overview
- We run two products: a supplement (e commerce) and a self improvement app (subscription). Both are built, both retain.
- We need someone to work on paid acquisition.
- One operator to drive creative research and strategy, then execute it.
- You find what's already winning for competitors, add a twist, a sharper USP, a unique mechanism, and scale it.
- You mine Meta Ad Library and TikTok Creative Center for angles, turn them into hooks and scripts, direct our (AI) video editor to produce a high volume of tests, then run the buying.
- You propose funnel/quiz funnel structure and the tests to lift conversion.
- You get to work with finished products, budget and performance upside with a path to rev share.
You'll own
- Competitor + creative research turned into testable angles and unique mechanisms
- Creative direction: hooks, scripts, UGC briefs, high volume of tests
- Paid buying across Meta, TikTok, and AppLovin, Pinterest, with clear kill rules and clean structure
- Funnel/CRO: landing pages, quiz funnels, offer tests
- The setup and growth extras: new ad accounts and pages, influencer outreach, affiliate ideas
You are
- You find the metric that actually predicts profit on each platform not the vanity number the platform shows you and you scale against it.
- DTC or app growth with profitable ROAS on lean budgets.
- Direct response, not agency polish.
- Fluent in quiz and advertorial funnels.
- Comfortable with CPA/CAC, margin, and LTV (or hungry to learn the rest fast).
- Bonus: you can produce image/static creative yourself.
To apply send
- Two accounts you scaled, with CPA/CAC and ROAS before and after.
- One competitor supplements or self improvement you'd tear down first, and your first angle against them.
- Pick one platform. Tell me the one metric you'd scale against and the one you'd ignore, and why.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career