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Key skills for this role
We’re looking for a sharp marketing operations leader who is strategic and tactical. You’ll be a trusted advisor to our go-to-market teams and help recommend and execute efficient and delightful customer experiences that increase our market presence and accelerate our pipeline. You’ll help enable our business with key insights from how our customers engage with us and establish confidence in our data and processes that allow our GTM teams to serve our customers in the best way possible.
Note: This is a remote, 6 month Contractor role
We’re looking for a sharp marketing operations leader who is strategic and tactical. You’ll be a trusted advisor to our go-to-market teams and help recommend and execute efficient and delightful customer experiences that increase our market presence and accelerate our pipeline. You’ll help enable our business with key insights from how our customers engage with us and establish confidence in our data and processes that allow our GTM teams to serve our customers in the best way possible.
Note: This is a remote, 6 month Contractor role
Significant reduction of friction in our customer buying/sales processes
Reliable ownership of campaign intake and execution process
Clarity and understanding of operational processes that bring alignment to sales, marketing and customer success teams
Confidence in the quality and accuracy of our data
Provide proactive guidance and strategic input to our sales and marketing partners
Develop and execute integrated digital journeys across priority segments in partnership with go-to-market teams (events, growth, sales)
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Scale existing campaign execution processes and define new methods and tools to remove friction
Document operations processes and strategies, train cross-functional teams, and enable the adoption of optimized processes across the business
Manage marketing data, including advanced segmentation, routing and reporting. Continuously test, cleanse and optimize - build reliability and confidence in our data
Define and operate sophisticated engagement/lead lifecycle programs that serve the buyer journeys across multiple segments, including nurture and reactivation programs.
3-5 years of marketing operations experience
2 years of working experience with Marketo and Salesforce
Strong digital acumen and demonstrated understanding of customer intent journeys
Demonstrated approach to documentation and cross-functional adoption of operational processes
Strong knowledge of intent scoring and lead lifecycle operations, including nurture and trigger-based programs
Proficiency in data governance and data hygiene
Working knowledge of Google Analytics, Google Tag Manager
Working knowledge of Tableau or other BI tools
Advanced user of excel or google sheets
Self-motivated, resourceful and a bias towards action
Exceptional communication and cross-functional leadership skills
Marketo Certified
Salesforce Certified
Outreach Certified
JS/HTML/CSS editing
American autonomous-drone manufacturer serving public safety, government, utility, and enterprise customers.
Visit company websiteJobs and hiring trendsUSD 75-130 hourly / hour
Contract
Mid · 3+ years experience
Remote
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