Marketing Operations Manager

5+ years in marketing operations, ideally B2B SaaS.

Marketo Certified Expert (Adobe Certified Expert — Marketo Engage), or equivalent demonstrated hands-on experience.

Deep hands-on Marketo experience, with strong functional fluency in Salesforce — you understand its data model and how it talks to Marketo well enough to diagnose sync and integration issues yourself.

You've owned a lead lifecycle and scoring model in production and materially improved it — you can explain what was wrong, what you changed, and how you knew it worked.

You've implemented and maintained tracking and attribution infrastructure that reporting depended on.

Strong email operations background: segmentation and personalisation logic, nurture builds, and working knowledge of deliverability and sender reputation.

A track record of working independently — sole or senior technical owner of an instance.

Familiarity with GDPR/CCPA.

Experience directing an agency and mentoring team.

Webinar, ABM or enrichment platforms (6sense, Clearbit, ZoomInfo, Clay, Rainfocus) and/or Modular email build platforms (Knak, Stensul or similar).

Customer obsession: It starts and ends here. Consistently ask yourself how what you’re doing creates value for our customers. It’s a mindset.

Gritty resilience: Make it happen. Find a way. Move fast, stay positive, and do what it takes.

Drive innovation: Create the future. Continuously improve what exists and invent what’s next.

Win, together: One team. No silos, no egos. Drive to be the best and support each other’s success.

Growth mindset: 10x, not 10%. Think in orders of magnitude, not increments. Seek feedback, learn, and improve.

Please note that background checks are required. Qualified Applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. This role may have access to highly sensitive data, including employee data, customer data, company financials, and proprietary product information. We love building strong partnerships, but please note that Optro cannot accept unsolicited resumes from agencies. Any submissions without a signed agreement in place will not create a fee obligation.