indeed
Marketing Manager
takeauto
Dubai, UAE
Full Time
Mid
Onsite
2 weeks ago
Google AdsMeta Ads ManagerGoogle AnalyticsSEOPPCNegotiation
Free
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About the Role
We are seeking a dynamic Marketing Manager to oversee strategic marketing campaigns for a car rental business. The role involves increasing brand awareness, driving fleet utilization, and acquiring B2C and B2B clients.
Key Skills for This Role
Google AdsMeta Ads ManagerGoogle AnalyticsSEOPPCNegotiation
Responsibilities
- Develop and execute comprehensive marketing strategies to promote car rental services
- Oversee digital presence including SEO/SEM, PPC campaigns, and social media advertising
- Create targeted campaigns to optimize fleet utilization across vehicle categories
- Establish and maintain strategic partnerships with hotels, travel agencies, corporate clients, and tourism boards
- Tailor marketing collateral and campaigns for Russian speaking market
- Analyze campaign ROI, website traffic, and booking data to refine strategies
Requirements
- Minimum 3 years of proven experience in marketing management
- Experience in automotive, car rental, hospitality, or travel industry highly advantageous
- Fluent in English (Written and Spoken)
- Proficiency in Russian language highly preferred
- Strong expertise in Google Ads, Meta Ads Manager, Google Analytics, and SEO best practices
- Bachelor's degree in Marketing, Business Administration, or related field
Full Job Posting
Role Overview
- We are seeking a dynamic, results driven Marketing Manager to oversee and execute strategic marketing campaigns for our car rental business.
- The ideal candidate will be responsible for increasing brand awareness, driving fleet utilization, and acquiring both B2C and B2B clients.
- Fluency or proficiency in the Russian language is highly preferred to effectively communicate with key customer segments and partners.
Key Responsibilities
- Develop and execute comprehensive marketing strategies to promote our car rental services, maximizing both short term rentals and long term leasing.
- Oversee the company’s digital presence, including SEO/SEM, pay per click (PPC) campaigns, and targeted social media advertising to drive direct bookings.
- Create targeted campaigns to optimize the utilization of various vehicle categories (e.g., luxury, economy, SUVs).
- Establish and maintain strategic partnerships with hotels, travel agencies, corporate clients, and tourism boards.
- Tailor marketing collateral, campaigns, and outreach specifically for the Russian speaking market and tourist demographics.
- Analyze campaign ROI, website traffic, and booking data to refine strategies and report performance directly to upper management.
Job Requirements & Qualifications
- A minimum of 3 years of proven experience in marketing management.
- Experience within the automotive, car rental, hospitality, or travel industry is highly advantageous.
- Fluent in English (Written and Spoken).
- Proficiency in the Russian language is highly preferred to cater to target demographics.
- Strong expertise in Google Ads, Meta Ads Manager, Google Analytics, and SEO best practices.
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Excellent negotiation skills, data driven mindset, creative copywriting, and strong project management capabilities.
What We Offer
- Competitive salary package based on experience.
- Performance based incentives and bonuses.
- Opportunities for professional growth within a rapidly expanding company.
Salary
- AED 8,000.00 per month
Work Location
- In person
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