Marketing Manager
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Key skills for this role
About the Role
Lead marketing strategies and campaigns, focusing on digital marketing, lead generation, and brand management, requiring strong expertise in real estate and analytics.
Key Skills for This Role
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Overview
KBH Company, a growing real estate firm in Ajman, is seeking a strategic and performance-driven Marketing Manager to lead our marketing function, strengthen brand positioning, and drive high-quality lead generation across digital and offline channels.
This role is ideal for a hands-on leader with strong expertise in real estate marketing, paid media, and 360° campaign management within the UAE market.
1. Marketing Strategy & Growth
- Develop and execute data-driven marketing strategies aligned with business and sales targets
- Conduct market research, competitor analysis, and audience segmentation within the UAE real estate sector
- Build scalable strategies focused on lead generation, brand awareness, and ROI optimization
2. Digital Marketing & Performance
- Manage and optimize paid campaigns (Google Ads, Meta, LinkedIn) for maximum conversions
- Oversee SEO, website performance, landing pages, and lead funnels
- Track, analyze, and report on campaign performance (CPL, ROI, conversion rates)
3. Campaign Management & Branding
- Lead execution of 360° marketing campaigns (digital, social media, print, outdoor)
- Oversee content creation, social media, video production, and brand guidelines
- Ensure consistent brand identity and messaging across all platforms
4. Team Leadership & Collaboration
- Lead and manage the in-house marketing team and external agencies
- Align closely with the sales team to drive qualified leads and revenue growth
- Manage vendors, budgets, timelines, and campaign delivery
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