indeed
Marketing Executive
Cambridge Technology Enterprises (CTE)
IND
Full-time
Senior
Onsite
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We are seeking an experienced Marketing Manager/Executive with strong expertise in digital and campaign marketing, coupled with an understanding of AI-driven tools.
The ideal candidate should be adept at designing campaigns, generating impactful content, and driving effective lead generation strategies in the IT domain.
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About The Role
We are seeking an experienced Marketing Manager/Executive with strong expertise in digital and campaign marketing, coupled with an understanding of AI-driven tools.
The ideal candidate should be adept at designing campaigns, generating impactful content, and driving effective lead generation strategies in the IT domain.
Key Responsibilities
- Plan, design, and execute integrated marketing campaigns to promote services and solutions.
- Leverage AI tools to generate high-quality content, campaign creatives, and marketing assets.
- Manage and optimize campaigns using marketing automation platforms such as HubSpot, Marketo, Salesforce, and Zoho.
- Design and publish engaging LinkedIn content posts, ads, and thought leadership articles.
- Implement demand generation and lead nurturing strategies to deliver qualified leads for sales.
- Collaborate with cross-functional teams to create IT-specific use cases, case studies, and whitepapers.
- Track and report on campaign performance, engagement metrics, and lead conversion rates.
- Stay updated with the latest trends in AI, digital marketing, and IT market dynamics.
Requirements
- 5–7 years of experience in marketing, with a strong focus on digital and B2B campaigns.
- Proficiency in marketing automation platforms (HubSpot, Apollo, Salesforce, Zoho).
- Solid understanding of AI tools for content creation, marketing automation, and analytics.
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