Marketing & Events Manager

• Develop and execute lead generation programs to fill our pipeline with hot prospects –through various marketing activities, inclusive of events (3rd party, Bulletproof or Partner Hosted events, webinars, roundtables, etc.)
• Support and execute integrated ABM strategies targeting high-value accounts in collaboration with sales as it’s tied to events strategy.
• Develop tailored campaign & event content and offers aligned with each stage of the buyer journey to attract, engage, and convert prospects.
• Monitor and analyze performance of events tied to overarching campaigns, optimizing engagement, conversion, and pipeline acceleration.
• Leverage marketing technology & processes to manage campaigns, events, segment audiences, and track performance metrics and reporting.
• Collaborate with the marketing team to create and deliver event experiences to showcase our services and engage our audience.

• Project manager lead for ensuring the campaigns & events are delivered on-time and on-budget and clear owners are identified for each required task and project is updated/managed throughout duration of the events.
• Own and manage the full lifecycle of various campaigns & marketing events (physical and virtual), including planning, event kick off meetings, logistics, swag, marketing materials, promotion, on-site execution, and follow-up.
• Work cross-functionally with marketing, sales, executives, event stakeholders, and external vendors to ensure events align with company goals and deliver ROI.
• Develop and manage event budgets, timelines, booth and collateral needs, speaking opportunities, and attendee engagement strategies.
• Track and report on campaigns & event performance, including lead capture, follow-up workflows, and contribution to pipeline and revenue.
• Coordinate campaign & event debriefs to optimize process and management
• Responsible for lead nurture follow-up ensuring handoffs between marketing, BD, Sales for lead handoff, nurturing, and reporting.

• Bachelor’s degree in marketing, communications, or a related field.
• Proven 5+ years of B2B marketing experience, ideally in cybersecurity or fast-moving tech environments
• Proven experience planning and executing in-person events (3rd party events, roundtables, etc.) and virtual events (webinars, roundtables, podcasts, etc.)
• Experienced in project management tools such as Monday.com.

What’s in it for you?

• Favorable medical, dental, and vision plans
• Company matched RRSP plan
• Competitive pay and performance rewards program
• Continuous education opportunities
• Opportunities for career growth
• Community involvement opportunities
• Earn while you give back - enjoy paid access to volunteer time
• Annual bonuses and a Service Award Bonus

Bulletproof is committed to creating a diverse environment and is proud to be an equal opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Bulletproof is also committed to compliance with all fair employment practices regarding citizenship and immigration status.