Marketing Director
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Key skills for this role
About the Role
The Marketing Director will lead the development of annual and campaign-based marketing plans, oversee brand and content direction, guide digital and offline marketing activitie.
Key Skills for This Role
Responsibilities
- Develop and manage the corporate marketing strategy
- Supervise brand consistency across all channels and materials
- Plan and execute marketing campaigns
- Oversee website and social media direction
- Manage marketing content and promotional materials
- Coordinate with sector leads and business development teams
- Support events and institutional visibility initiatives
- Monitor effectiveness of marketing investments through performance metrics
Requirements
- Proven experience in marketing leadership roles
- Strong strategic planning and brand management skills
- Experience in campaign leadership and performance management
- Ability to align marketing with business objectives
Full Job Posting
Role Overview
- The Marketing Director will lead the development of annual and campaign based marketing plans, oversee brand and content direction, guide digital and offline marketing activities, and ensure alignment between marketing efforts and the group's broader strategic, commercial, and communication objectiv
Key Responsibilities
- Developing and managing the corporate marketing strategy
- Supervising brand consistency across all channels and materials
- Planning and executing campaigns
- Overseeing website and social media direction
- Managing marketing content and promotional materials
- Coordinating with sector leads and business development teams
- Supporting events and institutional visibility initiatives
- Monitoring the effectiveness of marketing investments through clear performance metrics and reporting
Additional Scope
- The role also includes responsibility for market positioning, audience segmentation, lead supporting campaigns, marketing governance, and the development of high quality communication assets that reflect EVARA's international and multidisciplinary character.
- The successful candidate should be able to translate business priorities into practical and measurable marketing programs that enhance reputation, reach, and commercial impact.
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