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Marketing and Social Media Executive
Inveraray Castle
Argyll And Bute, QAT
Full Time
Entry
Onsite
3 weeks ago
Social Media Content CreationPhotographyVideo EditingCanvaCapCutMeta Business Suite
Free
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About the Role
Inveraray Castle is seeking a creative Marketing and Social Media Executive for a development role. You will create engaging social media content, manage digital channels, and support broader marketing activities.
Key Skills for This Role
Social Media Content CreationPhotographyVideo EditingCanvaCapCutMeta Business Suite
Responsibilities
- Create engaging social media content, including posts, reels, stories, captions, photography and short form video
- Help manage social media activity across relevant channels
- Build a content calendar around seasons, events, gardens, interiors, visitors, behind the scenes moments and key dates
- Spot content opportunities across the Castle, gardens, retail, food and beverage, events and the wider Estate
- Support website updates, newsletters, visitor communication and digital campaigns
- Help create and update marketing materials, signage and visitor information
- Build and organise a library of photographs, videos and digital assets
- Monitor social media engagement and suggest practical improvements
- Use tools such as Canva, CapCut, Meta Business Suite, Hootsuite, website CMS platforms and AI tools where appropriate
- Work closely with the Visitor Experience Manager and wider team to support marketing activity
- Take part in relevant marketing courses and training as agreed
Requirements
- Strong social media skills and confidence creating content for Instagram, Facebook, TikTok, LinkedIn and other relevant platforms
- A very good eye for imagery, video, layout and presentation
- Confidence creating reels, stories, posts, captions and short form video
- Excellent written English and strong attention to detail
- Good organisational skills
- A creative, practical and hands on approach
- A genuine interest in heritage, tourism, hospitality, events, gardens, culture or beautiful destinations
- Willingness to learn and undertake further marketing training
- Comfortable working in a rural, seasonal and visitor facing environment
- Some experience in marketing, social media, content creation, tourism, hospitality, heritage, events, retail or visitor attractions (desirable)
- A relevant qualification in marketing, digital media, communications, photography, design, tourism or events (desirable)
- Experience using Canva, CapCut, Hootsuite, Adobe Express, Meta Business Suite, Mailchimp or similar platforms (desirable)
Full Job Posting
About Inveraray Castle and Argyll Estates
- Inveraray Castle and Gardens is one of Scotland’s most iconic historic and visually striking destinations.
- Nestled on the stunning shores of Loch Fyne in Argyll, Inveraray Castle has been the ancestral home of the Dukes of Argyll and Clan Campbell since the 18th century.
The Opportunity
- Inveraray Castle and Argyll Estates are seeking a creative, digitally confident Marketing and Social Media Executive to join the team in a hands on development role.
- This is an opportunity for someone early in their marketing career who already has excellent social media skills, a strong eye for content and the energy to learn.
- You will be supported with practical experience, mentoring and relevant marketing training, with the aim of growing into broader marketing responsibility over time.
Key Responsibilities
- Create engaging social media content, including posts, reels, stories, captions, photography and short form video.
- Help manage social media activity across relevant channels.
- Build a content calendar around seasons, events, gardens, interiors, visitors, behind the scenes moments and key dates.
- Spot content opportunities across the Castle, gardens, retail, food and beverage, events and the wider Estate.
- Support website updates, newsletters, visitor communication and digital campaigns.
- Help create and update marketing materials, signage and visitor information.
- Build and organise a library of photographs, videos and digital assets.
- Monitor social media engagement and suggest practical improvements.
- Use tools such as Canva, CapCut, Meta Business Suite, Hootsuite, website CMS platforms and AI tools where appropriate.
- Work closely with the Visitor Experience Manager and wider team to support marketing activity.
- Take part in relevant marketing courses and training as agreed.
Skills and Experience
- Strong social media skills and confidence creating content for Instagram, Facebook, TikTok, LinkedIn and other relevant platforms.
- A very good eye for imagery, video, layout and presentation.
- Confidence creating reels, stories, posts, captions and short form video.
- Excellent written English and strong attention to detail.
- Good organisational skills.
- A creative, practical and hands on approach.
- A genuine interest in heritage, tourism, hospitality, events, gardens, culture or beautiful destinations.
- Willingness to learn and undertake further marketing training.
- Comfortable working in a rural, seasonal and visitor facing environment.
- Some experience in marketing, social media, content creation, tourism, hospitality, heritage, events, retail or visitor attractions (desirable).
- A relevant qualification, degree, diploma or course in marketing, digital media, communications, photography, design, tourism or events (desirable).
- Experience using Canva, CapCut, Hootsuite, Adobe Express, Meta Business Suite, Mailchimp or similar platforms (desirable).
Package and Practical Details
- Full time, permanent role based at Inveraray Castle.
- This is an on site role.
- Relevant training and professional development through dedicated marketing bodies such as CIM, DMA or relevant equivalents.
- Accommodation may be available at reduced rent, with council tax support depending on availability and individual circumstances.
- Statutory pension provision.
- Staff discounts and other benefits to be confirmed.
- Occasional evening and weekend work may be required for events and seasonal activity.
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