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Manager, Digital Merchandising (App/Web)
Taco Bell Corp.
Irvine, USA
Onsite
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As the Manager, Digital Merchandising (App/Web), you will bring Taco Bell's digital merchandising strategy to life across the app and web—creating engaging, personalized experiences that connect customers to our brand and drive meaningful business results.
You'll own the execution and optimization of our digital storefront, leading how campaigns, menu stories, promotions, and brand moments come to life through merchandising, experimentation, and data-driven decision making.
Working closely with the Sr.
Manager, Digital Merchandising, you'll transform strategic priorities into compelling customer experiences by leveraging personalization, segmentation, analytics, and continuous optimization.
In this role, you'll partner cross-functionally with Marketing, Product, Engineering, CRM, Analytics, Content Operations, Creative, and QA to ensure every digital experience is customer-centric, on brand, and flawlessly executed.
You'll identify opportunities to improve conversion, engagement, and customer satisfaction while helping shape the future of Taco Bell's digital experiences through testing, innovation, and emerging capabilities.
Success in this role requires an organized, proactive leader who embraces complexity with confidence, builds trusted relationships across teams, and combines creativity with analytical thinking to turn customer insights into measurable business impact.
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About The Role
As the Manager, Digital Merchandising (App/Web), you will bring Taco Bell's digital merchandising strategy to life across the app and web—creating engaging, personalized experiences that connect customers to our brand and drive meaningful business results.
You'll own the execution and optimization of our digital storefront, leading how campaigns, menu stories, promotions, and brand moments come to life through merchandising, experimentation, and data-driven decision making.
Working closely with the Sr.
Manager, Digital Merchandising, you'll transform strategic priorities into compelling customer experiences by leveraging personalization, segmentation, analytics, and continuous optimization.
In this role, you'll partner cross-functionally with Marketing, Product, Engineering, CRM, Analytics, Content Operations, Creative, and QA to ensure every digital experience is customer-centric, on brand, and flawlessly executed.
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