Manager, Content Factory - Operations + Personalization

Job Description

Key Responsibilities

• ​ Support execution of the end-to-end content lifecycle across Franchise, Market Access, and Medical Affairs content.
• Help operationalize the Content Factory model, including intake, prioritization, localization, adaptation, and deployment across brands and channels.
• Translate brand and engagement requirements into modular, reusable content and personalized variants for use in omnichannel execution.
• Coordinate execution across content creators, agencies, MLR, and deployment teams to ensure timely and compliant delivery.
• Support agency execution to ensure assets meet omnichannel, personalization, and platform requirements.
• Assist in enabling content personalization at scale, including supporting tagging, modular assembly, and GenAI-enabled derivative content creation.
• Identify execution of bottlenecks and optimization opportunities; drive continuous improvement in speed, quality, and reuse.
• Leverage content performance insights to inform optimization and content investment decisions.

Collaboration

Required Knowledge, Skills, and Abilities

• ​ Technical Skills:
• ​ Strong experience managing end-to-end content operations in an omnichannel environment.
• Expertise in modular content design, personalization, and content reuse strategies.
• Experience working with DAM, CMS, and content supply chain tools.
• Familiarity with GenAI-enabled content creation and tagging approaches.
• Ability to operate within a capability-enabled, standardized operating model.
• ​ Business Skills:
• Cross functional Matrix Collaboration – Ability to work fluidly across teams and reporting lines respecting SME, coordinating shared work, ensuring progress even when accountability is distributed – supporting decisions with professional alignment and focus on collective success. Deeply understands and values unique capabilities and perspectives of diverse functions.
• Accountability & Ownership – Ability to take responsibility for individual commitments while contributing to shared accountability, ensuring progress through proactive action and alignment with team goals.
• Critical Thinking – Ability to assess a range of inputs objectively, challenge assumptions with curiosity, and generate sound, forward‑looking judgments that improve decisions.
• Systems Thinking – Ability to understand how actions create upstream and downstream effects across the organization, seeing patterns and interdependencies to improve the whole ecosystem, not just individual parts.
• Continuous Improvement – Ability to regularly improve processes/capabilities through reflection and iteration, generates new options and approaches when constraints exist, growth mindset, challenges status quo.

Qualifications

• Bachelor’s degree in business, healthcare, technology, or related field.
• 5+ years of experience in content standards, digital asset management platforms, content management systems, and modular content frameworks within a pharmaceutical organization.
• Demonstrated experience leading teams that include Managers or Senior Managers, with accountability for team performance, development, and outcomes.

Preferred / Additional Qualifications

• Advanced degree (MBA or relevant graduate degree) preferred.
• Experience in healthcare, pharmaceutical, or other highly regulated industries preferred.
• Experience working in rare disease or specialty brands, with strong understanding of unique stakeholder dynamics.

Working Requirements

• 20-30% travel will be required.

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