indeed
Key Account Manager
Canopy Growth Corporation
Calgary, CAN
Full Time
Manager
Field
Yesterday
Account ManagementSalesCategory ManagementTrade MarketingJoint Business PlanningData Analysis
Free
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Account ManagementSalesCategory Management
About the Role
Canopy Growth is seeking a Key Account Manager to manage sales and relationships with licensed retail key accounts in Alberta. You will drive volume and share through distribution, visibility, and service, and collaborate with provincial sales managers and territory managers.
Key Skills for This Role
Account ManagementSalesCategory ManagementTrade MarketingJoint Business PlanningData Analysis
Responsibilities
- Manage all key accounts in an assigned region and establish Canopy Growth as a first choice partner
- Identify new distribution opportunities and build partnerships to maximize profitable share and volume
- Execute marketing initiatives and leverage them into consumer loyalty and sales
- Manage key account list, ensuring all administration records and information is up to date
- Work with Provincial Sales Managers and Territory Managers to lead industry and brand education sessions
- Develop programming, planograms and features with key accounts
- Achieve KPI targets on volume, share, in store condition, distribution, product placement, price accuracy, and compliance
- Build and maintain relationships with key account owners and executives at head office level
- Execute region annual plan and commitments, manage own time and budget
- Collaborate with Provincial Sales Manager in planning sales activities and setting sales goals
Requirements
- University degree preferred
- 5+ years of experience in Sales, Account Management, Category Management or Trade Marketing in a related CPG business
- Proven track record in achieving sales quotas and in store condition KPI targets
- Previous success in building and growing relationships with chain accounts
- Clean drivers abstract
- Technologically savvy and comfortable working in a data driven environment
- Experience in Beverage Alcohol, FMCPG, or relatable industries an asset
Full Job Posting
The Opportunity
- Reporting to the Head of Key Accounts & Emerging Channels, the Key Account Manager will be responsible for managing sales and relationships with licensed retail key accounts.
- This is an exciting fast paced sales opportunity for a self starter who can build customer relationships, sell in a fact based manner, and is data and category driven.
Selling and Influencing
- Manage all key accounts in an assigned region and establish Canopy Growth as a first choice partner with key customers
- Identify new distribution opportunities and build partnerships that maximize profitable share and volume through distribution, visibility and service
- Execute marketing initiatives and leverage them into consumer loyalty and sales
- Effectively manage a given key account list, ensuring all administration records and information is up to date
- Work in conjunction with the Provincial Sales Managers, and Territory Managers to effectively lead industry and brand education sessions with key customers and their staff
- Work together with each key accounts to develop programming, planograms and features
- Achieve KPI targets on volume and share, in store condition, distribution, product placement, price accuracy and communication, product quality standards, compliance to approved outlet route plans and call frequency requirements, representing Canopy in line with brand and merchandising guidelines
Relationship Management
- Build and maintain meaningful and valuable relationships that are favorable in supporting the annual operating plan
- Build and develop relationships with key account owners and/or executives at a head office level
- Build appropriate programs, planograms and product features that benefit both Canopy and the key account
- Communicate and work cohesively with the Territory Managers on distribution, programs and features
Planning/Self Management
- Execute Region annual plan and commitments
- Manage own time including building effective weekly/monthly schedules
- Maintain and accurately track annual sales and consumer budgets on time
- Effectively manage a budget to drive volume and share growth within acceptable trade practices, according to brand strategy and merchandising guidelines
- Monitor and manage sales expenses within an allotted budget
- Execute all programs within established guidelines
- Collaborate with the Provincial Sales Manager in planning sales activities and setting sales goals for assigned Region
Experience
- University degree preferred
- An insatiable curiosity of what makes customers tick and the ability to turn that curiosity into sales opportunities
- Proven track record in achieving sales quotas and in store condition KPI’s targets
- Previous success in building and growing relationships with chain accounts
- Clean drivers abstract
- A technologically savvy individual who is comfortable working in a data driven environment
- Experience in Beverage Alcohol, FMCPG, or relatable industries an asset
- 5+ years’ experience in Sales, Account Management, Category Management or Trade Marketing in a related CPG Business
- Proven track record of working remotely and independently
Other Details
- This is a full time role based out of Alberta.
- Benefits – extended health and dental coverage, paid vacation, and participation in our employer supported retirement savings program
- #LI Remote
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