Junior Digital Marketer

Job Title: Junior Digital Marketer (Google Ads and Meta Ads Experience/Skills REQUIRED) Company: VVT Solutions Pvt Ltd.

Chennai, Tamil Nadu About VVT Solutions: VVT Solutions is a leading digital marketing company in Chennai, providing customized digital solutions including SEO, PPC, Web Design, Social Media Marketing, Email Marketing, Branding, and Analytics. We empower our clients by driving quality leads, increasing sales, and optimizing performance through innovative digital strategies. Position Overview: We are looking for an enthusiastic and detail-oriented Junior Digital Marketer with expertise in Google Ads, Meta Ads, Google Tag Manager, marketing automation, and proficiency in AI-driven tools like ChatGPT. You will collaborate closely with senior marketing team members to execute effective campaigns, optimize performance, and enhance client satisfaction. Key Responsibilities: - Campaign Management: Plan, execute, and optimize digital campaigns across Google Ads and Meta Ads. - Tag Management: Implement and manage tracking via Google Tag Manager to ensure precise analytics and reporting. - Marketing Automation: Leverage automation tools to streamline marketing activities, enhance customer journeys, and boost campaign effectiveness. - AI Tools: Use AI-powered tools like ChatGPT to create engaging content, optimize ad copies, improve campaign strategies, and conduct market research. - Data Analysis: Analyze and interpret campaign metrics using Google Analytics, providing actionable insights and recommendations. - Content Development: Collaborate in creating compelling and tailored content for various digital marketing initiatives. - Market Intelligence: Stay updated with industry trends, competitor activities, and emerging digital and AI technologies. - Reporting: Regularly report campaign outcomes, emphasizing key performance indicators and recommending improvements. Qualifications: - Education: Bachelor's degree in Marketing, Communications, Business, or related field. - Experience: 1-2 years of experience in digital marketing with practical knowledge in Google Ads and Meta Ads. - Technical Skills: Familiarity with Google Tag Manager, Google Analytics, marketing automation platforms, and AI tools like ChatGPT. - Analytical Skills: Strong ability to interpret data and derive actionable insights. - Communication: Exceptional written and verbal communication skills. - Certifications: Google Ads, Meta Ads certifications preferred.