Insight Analytics Manager
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Role Overview
You will lead our work to combine what customers say and what they do by optimising our use of our proprietary customer research panel. You will use advanced analytics to help us understand panellist behaviour, improve panel health and optimise how the panel is used. You will develop insights, tools and automated reporting that help the team make better decisions and maintain an engaged, representative panel. By enabling us to combine survey, behavioural and customer data you will help generate actionable insight, improve research design and support strategic decisions.
Key Skills for This Role
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About the role
You will lead our work to combine what customers say and what they do by optimising our use of our proprietary customer research panel. You will use advanced analytics to help us understand panellist behaviour, improve panel health and optimise how the panel is used. You will develop insights, tools and automated reporting that help the team make better decisions and maintain an engaged, representative panel. By enabling us to combine survey, behavioural and customer data you will help generate actionable insight, improve research design and support strategic decisions.
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