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At Fresh Start Foods you'll find qualified professionals that stand out with their experience and understand that customers are at the centre of everything we do.
We are seeking individuals:
Who are customer centric
Who are able to deliver on their commitments
Who value individual excellence and collective performance
Who care and give back - sustainable agriculture, the environment, corporate citizenship
Who go above and beyond to provide options for our customers
Who understand the foodservice/hospitality/retail business and bring extensive knowledge and experience
For more than 30 years, Fresh Start Foods has proudly delivered a full range of fresh produce solutions to customers across Canada. As a valued member of the Gordon Food Service (GFS) family of companies, we are honored to be recognized by Forbes as one of Canada’s Best Employers in 2026.
We are currently seeking a Full-Time Inside Sales Representative to join our team based out of our Richmond, BC location. The Inside Sales Representative plays a key role in supporting customer retention, business growth, and outside sales development. This role is responsible for proactive customer communication, account management, prospect search, pipeline updates, and supporting outside sales representatives with qualified opportunities. This is not an order-taking position. The goal is to become a consultant to customers by understanding their operation, identifying opportunities, and helping protect and grow their business.
Position : Full Time, Permanent
Compensation : Depending on experience, $45,000-$55,000 per year. Plus commission structure.
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Milton, CAN
Milton, CAN
Milton, CAN
Milton, CAN
Milton, CAN
Richmond, CAN
Milton, CAN
Richmond, CAN
Monday
Review and promote bookings sheets
Prepare customer pricing updates
Pipeline review and planning
Tuesday – Friday
Minimum 15 outbound calls daily
Customer follow-up calls
Prospecting and lead development
Support outside sales with: samples, product photos, follow-ups, order support
Update pipeline and account activity
The Inside Sales Representative works closely with: Purchasing, Transportation, Processing, Quality Assurance, Customer Service, and the Outside Sales Team.
The role requires fast communication and teamwork to provide quick and accurate solutions for customers.
Training & Development: New team members will complete a structured onboarding program including:
Order entry training on “Canopy”
Customer service support shadowing
Velocity and sales reporting
Sales process training
Operations and transportation overview
QA and processing department training
Ride-along with delivery drivers
Market and pricing education
Strong customer relationships
Organized pipeline management
Consistent communication
Proactive problem solving
Growth in sales and margin
High-quality customer service
Turning cold opportunities into long-term partnerships
Canadian wholesale fresh-produce distributor serving foodservice and retail customers with whole, fresh-cut, and prepared produce.
Visit company websiteJobs and hiring trendsCAD 45000-55000 yearly / year
Full-time
Entry
Onsite
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