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Influencer Marketing Manager
YAAP
Dubai, UAE
Full Time
Manager
1 weeks ago
Influencer MarketingSocial Media MarketingContent CreationCampaign ManagementBudget ManagementData Analysis
Free
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Influencer MarketingSocial Media MarketingContent Creation
About the Role
The employer is seeking an experienced Influencer Marketing Manager to lead large-scale influencer campaigns for clients. The role involves developing strategies, managing budgets, analyzing data, and collaborating with creative teams.
Key Skills for This Role
Influencer MarketingSocial Media MarketingContent CreationCampaign ManagementBudget ManagementData Analysis
Responsibilities
- Lead large scale complex influencer campaigns
- Lead, develop and strategize successful influencer marketing campaigns for clients
- Partner with clients to understand their needs and goals and develop influencer marketing campaigns that meet their expectations
- Lead and conduct research and analyze data to identify key trends and insights that will inform campaign strategy
- Collaborate with creative team to develop engaging and effective influencer campaign content
- Monitor and measure campaign performance, and adjust strategy as needed to ensure success
- Develop KPI frameworks which meet client business goals
- Manage influencer marketing campaigns from initial response through to post campaign reporting, including campaign activation and talent content creation
- Take responsibility for campaign budget management to ensure campaign profitability and ensure deadlines and key milestones are met
- Research relevant industry experts, competitors, target audience and users
Requirements
- 7+ years of experience in influencer marketing, social media marketing, and content creation, preferably in an advertising agency or content led organization
- Ability to lead the vertical for the agency
- Have a strong influencer network to help brands find the right influencers
Full Job Posting
About Yaap
- Yaap is a new age digital marketing, content & technology services company, operating in the fastest growing segment of the marketing and marketing services market.
- We are a unified, purely digital business, which disrupts the traditional model by bringing together data, AI powered tech & content to deliver new age creative solutions.
- We work with global, multinational, regional and local clients and for millennial driven influencer brands in a 24 7 environment.
In this role you will
- Lead large scale complex influencer campaigns.
- Lead, develop and strategize successful influencer marketing campaigns for our clients.
- Partner with our clients to understand their needs and goals and develop influencer marketing campaigns that meet their expectations.
- Lead and conduct research and analyze data to identify key trends and insights that will inform campaign strategy.
- Collaborate with our creative team to develop engaging and effective influencer campaign content.
- Monitor and measure campaign performance, and adjust strategy as needed to ensure success.
- Develop KPI frameworks which meet client business goals.
- Manage influencer marketing campaigns from initial response through to post campaign reporting, including campaign activation and talent content creation.
- Take responsibility for campaign budget management to ensure campaign profitability and ensure deadlines and key milestones are met.
- Research relevant industry experts, competitors, target audience and users.
- Brainstorm new, creative approaches to influencer campaigns.
- Stay updated with the knowledge of emerging trends, technologies, and influencers.
You have
- 7+ years of experience in influencer marketing, social media marketing, and content creation, preferably in an advertising agency or content led organization.
- Ability to lead the vertical for the agency.
- Have a strong influencer network to help brands find the right influencers.
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