GTM Systems Manager

Serve as the primary HubSpot admin: users, teams, permissions, properties, pipelines, and lifecycle stages

Build and maintain workflows, automations, and reporting that power day-to-day Sales and CS operations

Establish and enforce data governance: property naming conventions, picklist hygiene, deduplication, and record lifecycle policies

Partner with Sales and CS leaders to document and continuously improve the core GTM business processes, including lead-to-opportunity, opportunity-to-close, customer onboarding, renewal, and expansion

Identify friction points in the revenue motion before they become bottlenecks. Propose and ship solutions

Build the operational foundation for new GTM motions (outbound plays, ABM programs, PLG signals, etc.) as the company evolves

Identify opportunities to apply AI and automation to repetitive GTM workflows like enrichment, routing, follow-up, and reporting

Stay current with developments across the modern revenue stack and bring a point of view on where we should be investing

Partner with Enablement to ensure reps actually use the systems you build

Document workflows, build training materials, and run change management for new processes and tools

Measure adoption and iterate. A system no one uses is a system that doesn't exist

Act as the internal subject matter expert and escalation point for systems and process questions

Support with other responsibilities and projects as required

Deep understanding of unit economics. You think like a business owner and can think in terms of CAC, LTV, payback, gross margins

Experience with consumption-based pricing models and GTM infrastructure that supports these models

Embrace autonomy and accountability in a flexible work environment; we focus on outcomes and empower you to determine how to get the job done

Access our company-paid group benefits for you and your family, with $1,000 towards mental health support

Disconnect during our holiday closure and take advantage of our generous time off policies throughout the year

Enjoy monthly paid meals, an annual wellness allowance to support your well-being and parental leave top-ups as your family grows

Secure your stake in our success; you’ll receive competitive stock option grants as a pivotal early employee

We are committed to creating an inclusive and supportive candidate experience. Should you require any accommodation whatsoever during the interview process, please inform us without any hesitation. Spellbook is dedicated to ensuring equal treatment and opportunity in all phases of recruitment, selection, and employment, in compliance with employment law. We do not discriminate based on gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other protected category. Spellbook is proud to be an equal opportunity employer, fostering a culture of inclusivity and maintaining a work environment that is free from discrimination, harassment, and retaliation.

Spellbook uses artificial intelligence (AI) responsibly to support administrative and efficiency-focused aspects of our recruitment process. This includes activities such as drafting job descriptions, generating interview questions, note-taking and recordings, and supporting sourcing and scheduling workflows. All candidate evaluations, interviews, and hiring decisions are made by members of the Spellbook team. While AI tools may assist with screening and assessment, they do not replace human judgment in selection decisions. Our use of AI is intended to streamline routine tasks, improve consistency, and enhance the overall candidate experience. We are committed to upholding principles of fairness, transparency, and accountability in all hiring activities. Spellbook regularly reviews its recruitment practices to mitigate bias and to ensure alignment with applicable laws and evolving best practices.