Graphic Designer
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Key skills for this role
About the Role
Pure planet is seeking a Graphic Designer to create visual content for restaurant brands, including marketing materials, social media posts, menus, and print designs. The role requires proficiency in Adobe Creative Suite and experience in F&B, hospitality, or retail design.
Key Skills for This Role
Responsibilities
- Create and maintain visual consistency across all restaurant brands
- Design marketing materials including posters, flyers, banners, and digital ads
- Develop creative assets for seasonal campaigns, promotions, and product launches
- Support branding initiatives for new outlets and concept development
- Design social media posts, stories, reels covers, and digital campaigns
- Create engaging visual content optimized for Instagram, TikTok, and other platforms
- Collaborate with the content team to ensure strong visual storytelling
- Adapt designs for multiple formats and platforms
- Design restaurant menus (printed, digital, QR menus, delivery platforms)
- Ensure menu layouts are visually appealing, easy to read, and brand aligned
- Update menu designs regularly based on promotions or seasonal changes
- Prepare print ready files and coordinate with printing suppliers
Requirements
- Proven experience as a Graphic Designer (preferably in F&B, hospitality, or retail)
- Strong portfolio showcasing digital and print design work
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong understanding of typography, color theory, and layout design
- Knowledge of social media design formats and trends
- Ability to handle multiple projects under tight deadlines
- Strong attention to detail and brand consistency
Full Job Posting
Key Responsibilities Brand & Marketing Design
- Create and maintain visual consistency across all restaurant brands
- Design marketing materials including posters, flyers, banners, and digital ads
- Develop creative assets for seasonal campaigns, promotions, and product launches
- Support branding initiatives for new outlets and concept development
Digital Content Design
- Design social media posts, stories, reels covers, and digital campaigns
- Create engaging visual content optimized for Instagram, TikTok, and other platforms
- Collaborate with the content team to ensure strong visual storytelling
- Adapt designs for multiple formats and platforms
Menu & Print Design
- Design restaurant menus (printed, digital, QR menus, delivery platforms)
- Ensure menu layouts are visually appealing, easy to read, and brand aligned
- Update menu designs regularly based on promotions or seasonal changes
- Prepare print ready files and coordinate with printing suppliers
Creative Collaboration
- Work closely with the Creative Director, Marketing, and Photography/Videography teams
- Translate creative briefs into high quality visual executions
- Participate in brainstorming sessions for campaigns and promotions
- Ensure alignment between visuals, photography, and brand messaging
Production & Asset Management
- Prepare final artwork files for print and digital use
- Manage design assets, templates, and brand files systematically
- Ensure all outputs meet quality, resolution, and brand standards
- Maintain version control and organized file structures
Requirements
- Proven experience as a Graphic Designer (preferably in F&B, hospitality, or retail)
- Strong portfolio showcasing digital and print design work
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong understanding of typography, color theory, and layout design
- Knowledge of social media design formats and trends
- Ability to handle multiple projects under tight deadlines
- Strong attention to detail and brand consistency
Preferred Skills
- Motion graphics skills (After Effects is a plus)
- Basic video editing knowledge
- Experience with restaurant branding or menu design
- Familiarity with AI design tools and digital content workflows
Key Competencies
- Creativity and visual storytelling
- Time management and multitasking
- Brand awareness and consistency
- Collaboration and communication
- Adaptability in fast paced environments
- Attention to detail
Work Location
- In person
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