Graphic Designer cum Digital Marketing Executive
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Score Plus FZ LLC is looking for a Graphic Designer cum Digital Marketing Executive with expertise in Google AdWords campaigns. The role involves designing and managing PPC campaigns, onsite SEO on WordPress, and assisting with creative design and social media management.
Key Skills for This Role
Responsibilities
- Create and execute Google Ad and Facebook Ad campaigns designed to drive leads and acquire new customers
- Analyze keyword and ad performance/trends, make recommendations to improve ranking
- Provide onsite SEO on WordPress platform
- Lead and work cooperatively on keyword optimization/bidding
- Make recommendations to improve bidding ROI and manage Split A/B testing plans on AdWords
- Partner directly with Director of Digital Marketing to support multiple AdWords and Facebook campaigns
- Assist in strategic direction for new and ongoing campaigns
- Assist in creating ad copy and design for display ads and landing pages
- Compile weekly reports and data to drive account insights and strategy
- Maintain website and social media profiles such as Twitter, Facebook, Instagram, and LinkedIn
- Manage, design and deliver emails & lists
- Creating and uploading copy and images for the organization’s website
Requirements
- Experience with creating and managing AdWords campaigns
- Google AdWords & Google Analytics certification is a plus
- Experience with Facebook Ads also a plus
- Experience working with the WordPress platform
- Functional experience in SEO/SEM
- Strong organizational, analytical, and communication skills
- Strong written and verbal communication skills
Full Job Posting
Position Summary
- Primarily, this role will design, implement, and drive AdWords campaigns and other marketing initiatives.
- Specifically, to oversee, monitor, test, and fine tune PPC campaigns to help drive more leads and customer acquisition.
- This position will be responsible for establishing campaign and ad group strategy, quantifying ROI, and ensuring paid campaigns are performing to their greatest potential.
- This role will also be tasked with providing occasional onsite SEO by conducting website (WordPress) audits and looking for areas to improve the SEO, keyword ranking, and overall website performance.
- There is also the opportunity to create copy & design for creative.
The Job
- Create and execute Google Ad and Facebook Ad campaigns designed to drive leads and acquire new customers.
- Analyze keyword and ad performance/trends, make recommendations to improve ranking, with a focus on customer acquisition, and retention/reengagement.
- Provide onsite SEO on WordPress platform.
- Lead and work cooperatively on keyword optimization/bidding.
- Make recommendations to improve bidding ROI and manage Split A/B testing plans on AdWords, track performance results, and make recommendations for further improvement.
- Partner directly with Director of Digital Marketing to support multiple AdWords and Facebook campaigns.
- Assist in strategic direction for new and ongoing campaigns.
- Assist in creating ad copy and design to create compelling and high converting display creative for display ads and landing pages.
- Compile weekly reports and data to drive account insights and strategy.
- Maintain website and social media profiles such as Twitter, Facebook, Instagram, and LinkedIn.
- Approve or delete comments on blogs or articles, highlight and encourage positive comments.
- Manage, Design and deliver emails & lists.
Job Requirements
- Experience with creating and managing AdWords campaigns. Google AdWords & Google Analytics certification is a plus. Experience with Facebook Ads also a plus.
- Experience working with the WordPress platform.
- Functional experience in SEO/SEM
- Strong organizational, analytical, and communication skills to translate analytics into recommendations, insights, and functional production plans
- Strong written and verbal communication skills.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Score Plus FZ LLC - DMCC
German Language Teacher
Jumeirah, UAE
Score Plus Language School in Dubai seeks a German teacher to teach their mother tongue to aspiring learners using an interactive educational method. Candidates must have teaching experience, be living in Dubai with a va
Graphic Designer
Jumeirah, UAE
Score Plus FZ LLC is seeking a Marketing Assistant cum Graphic Designer to join their corporate team in Dubai. The role involves designing artworks, managing social media, creating email campaigns, and assisting the mark