ashby
Founding Product Marketer
Endgame
San Francisco, USA
Full-time
Senior
Onsite
Discovered 1 weeks ago
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Your Mission 🚀
We are hiring our Founding Product Marketer to shape how the world sees Endgame. You will work with the CEO to define and execute the messaging and content that drive awareness, trust, and adoption. Working directly with our leadership team, you will be instrumental in developing positioning strategy, crafting compelling narratives, creating standout content, leading product launches, and establishing a voice that cuts through the noise.
If you are excited about building a brand from the ground up and playing a key role in defining a new category, we’d love to meet you.
Your Responsibilities 🗓
- Craft our story – Partner with the CEO and COO to define the Endgame narrative and translate it into powerful messaging across channels.
- Define our positioning and strategy – Own and evolve our messaging architecture, ensuring it’s grounded in customer insight, competitive differentiation, and market trends.
- Build a strategic content engine – Own the content calendar and lead the creation of blog posts, newsletters, product updates, and customer stories.
- Create credible, resonant thought leadership – Interview top sales leaders and translate those insights into content that builds our brand and grows our audience.
- Amplify our presence on LinkedIn – Drive our strategy for organic growth and thought leadership, and help establish our execs as go-to voices in the space.
- Enable our GTM motion – Partner with sales to develop and test messaging with real-world feedback loops. Use those insights to refine our competitive positioning and sales narratives.
Our Ideal Candidate🏅
You balance narrative and nuance – You have created messaging frameworks that align cross-functional teams and evolved them as the market and product changed.
You thrive in ambiguity – You have built things from scratch, worn multiple hats, and helped define what “good” looks like, partnering directly with founders.
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