Field Brand & Sales Representative

Execute 1–2 in-store activations per day during peak sales days, primarily Thursday through Saturday.

Engage directly with customers to: Educate them on products. Upsell featured items. Convert interest into purchases.

Educate them on products.

Upsell featured items.

Convert interest into purchases.

Distribute promotional materials and incentivize purchases during activations.

Motivate and energize store staff through contests, education, and incentives.

Build and maintain strong relationships with: Retail partners. Local businesses. Community organizations.

Retail partners.

Local businesses.

Community organizations.

Identify and develop B2B partnerships that create referral traffic and cross-promotional opportunities.

Participate in community events to strengthen brand presence and trust.

Provide hands-on education about products, effects, and usage.

Conduct informal surveys and gather consumer insights.

Act as a trusted, knowledgeable face of the brand.

Track and report: Sales impact from activations. Account performance and feedback. Consumer trends and preferences.

Sales impact from activations.

Account performance and feedback.

Consumer trends and preferences.

Monitor competitor activity and identify opportunities for growth.

Provide actionable insights to sales and marketing leadership.

Execute compliant sampling programs where permitted.

Distribute promotional items aligned with campaigns.

Track the effectiveness of sampling efforts.

Support local social media efforts by promoting events and activations.

Capture content from the field to support marketing initiatives.

Engage with local audiences using brand-aligned messaging.

Partner closely with sales, marketing, and retail teams to align on goals and execution.

Share real-time feedback from the field to improve strategy.

Support onboarding and mentorship of new team members.

Contribute to a high-energy, collaborative team culture.

The ideal candidate is outgoing, self-motivated, and comfortable engaging with consumers, retail teams, and community partners. This individual understands how strong relationships, effective merchandising, and hands-on brand experiences can translate into measurable sales results.

Qualifications include:

Bachelor's Degree or an equivalent combination of education and experience.

Outgoing, high-energy, and comfortable in customer-facing environments.

Strong understanding of sales tactics, merchandising, and retail execution.

Ability to build relationships quickly and influence purchasing behavior.

Organized, self-motivated, and able to manage a territory independently.

Knowledge of cannabis products and regulations.

Willingness to work evenings and weekends.

Strong interpersonal, collaboration, and communication skills.

Ability to manage several tasks/projects concurrently and prioritize work effectively.

Success in this role means creating meaningful impact both in the field and at the point of sale.

You'll be successful when you help deliver:

Increased sell-through and velocity at assigned accounts.

Strong relationships with key retail partners and staff.

High-performing in-store activations that drive measurable sales.

Increased brand awareness, loyalty sign-ups, and repeat customers.

Clear, actionable market insights that inform sales and marketing strategy.

Justice Grown is an Equal Opportunity Employer. We welcome and encourage applicants from all backgrounds and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other legally protected characteristic.