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Email Marketing Specialist | Remote EU & MENA Regions

RecruitLytic
Abu Dhabi, UAE
Fulltime
Entry
2 months ago
Email Marketing StrategyCampaign ManagementCustomer SegmentationA/B TestingEmail AutomationCRM Integration
Free

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Email Marketing StrategyCampaign ManagementCustomer Segmentation
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Overview

We are seeking a

Remote Email Marketing Specialist

to plan, execute, and optimize email campaigns across the EU and MENA regions.

This role is ideal for individuals who enjoy combining creativity with data-driven decision-making to drive engagement, conversions, and customer retention.

In this position, you will manage end-to-end email marketing activities, from campaign creation and segmentation to performance analysis and optimization.

Your ability to craft compelling messaging, manage campaigns, and analyze results will directly contribute to customer engagement and business growth.

What You’ll Be Doing

  • Plan, create, and execute email marketing campaigns and newsletters
  • Segment audiences to deliver targeted and personalized messaging
  • Write and edit engaging email copy aligned with brand tone and goals
  • Design or coordinate email layouts using marketing tools and templates
  • Schedule and deploy campaigns across email platforms
  • Monitor campaign performance (open rates, click-through rates, conversions)
  • Maintain and clean email lists to ensure data accuracy and compliance
  • Collaborate with marketing and content teams on campaigns and promotions

What We’re Looking For

  • Strong written communication and copywriting skills
  • Basic understanding of email marketing principles and campaign strategy
  • Analytical mindset with ability to interpret campaign performance metrics
  • Attention to detail and ability to manage multiple campaigns
  • Comfortable working with data segmentation and audience targeting
  • Ability to work independently in a remote environment
  • Previous experience in email marketing or digital marketing is a plus

Tools & Work Environment

  • Email marketing platforms (Mailchimp etc.)
  • CRM and customer data systems
  • Analytics and reporting tools
  • Collaboration tools (Teams, Zoom)

Benefits

  • Competitive compensation
  • Flexible remote working schedule
  • Performance-based incentives
  • Opportunities for growth in digital marketing and campaign strategy
  • Access to marketing tools and learning resources
  • Supportive and collaborative remote team
  • Exposure to international markets (EU & MENA)

Why Join

This role offers the opportunity to build expertise in email marketing while working across diverse international audiences.

You will develop valuable skills in campaign management, audience targeting, and performance optimization, with clear pathways into broader digital marketing roles.

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